Arthur S. Email & Phone Number

Toronto, Ontario, Canada

Crafting marketing campaigns focused around B2B and B2B2C payment solutions, for both US and Canada. Involved in both Demand gen (ToFu) and Lead gen (BoFu). Managed payment processing products (Unattended, In-Store, On-the-Go, Online), expanding the business reach into Canada and the U.S., identifying growth opportunities, producing legit leads for the Sales team. In charge of: product brand, trade shows, collateral, signage, website, landing pages, blogs, and social platforms. Organized multichannel campaigns. Worked closely with internal stakeholders and external resources (freelancers, influencers, suppliers, manufacturers, agencies). Internal technical support for the broader team. Tools: Hubspot, Trello, Zoominfo, Adobe CS, Office, Google, WordPress, SEMRush, etc.

Calgary, Alberta, Canada

Responsible for rebranding, marketing strategy, customer journey experience, mission/vision, and producing collateral. Designing Visa and Mastercard credit cards, and Interac debit cards, both physical and digital. Driving B2B and B2C cross-channel communications (newsletter, campaigns). Organizing virtual events with Payments Canada. Also involved with affiliates Pateno (payments) and Bitvo (crypto), mostly for branding and external comms.

Madrid, Community Of Madrid, Spain

Management of customer transactions for eBay UK. Identify customers needs and resolve several simultaneous queries. Thoroughly analyze and prepare insurance claims. Focus on quality customer experience. Lockdown skills: self-organized, efficient planning and prioritization, solution oriented. Tools: Zendesk CRM, Packlink email and live chat.

Madrid, Spain

Developing marketing strategies for a hospitality start-up, with a focus on TOFU Demand gen, B2C brand awareness, and loyalty programs. Responsible for producing branded materials, copywriting, building the product catalogue, digital displays, and a bilingual ecomm website with responsive cross-platform UI. Tools: Trello CRM, WooCommerce ecomm CMS, Yoast SEO, AdWords SEM, Hootsuite social SMO/SMM.

Alicante, Spain

Responsible for marketing strategies focused on brand awareness and loyalty. Developed a cross-platform website (HTML/CSS/JS/PHP), product catalogue, promotional animations and videos, copy writing, logo, and other marketing materials. In charge of branding based on core business values.

Kelowna, Bc

Work effectively with internal and external customers, brokers, partners and other stakeholders to plan, develop, implement and measure brand-aligned marketing and communication programs, campaigns, products and materials that help ICBC achieve its goals. Improve perception of ICBC among its 4.5 million customer-base by demonstrating the value of the brand through marketing & communication materials. Develop and produce communication and educational materials for the public and the 900+ brokers.

Kelowna, Bc

Full range of activities related to graphic design, web design, marketing and branding (AI, PS, AE). Conceptualize, design and produce presentations for mediums such as posters, leaflets, business cards, covers, booklets, ads, brochures, banners, etc. Provided visual branding, editorial work, technical support, market research, information architecture, mock-ups, photo editing, animations, etc. Sample clients: the Alternator Centre for Contemporary Art, Aligning Potential, Living Balance, OAAS, La Boulangerie, Kelowna Realtors. Notable contractors: Artistech NewMedia, Spincaster, Dotcom Media.

Rotterdam, Nl And Kelowna, Bc

Recognized contribution to the field of contemporary arts. Experience as event promoter, project coordinator, art director, gallery curator, board of directors member. Personal focus on video projections, multimedia installations and themes such as the impact of technology on our society. Portfolio: video lab, shaping space, installations, live performance and photography.

Toronto, On

Worked on the Shopping Portal within the MSN.ca site. Managed XML, CSV and text feeds from major merchants. Responsible for the daily placing of the merchant's offers on the main page (approvals, link creation, scheduling and testing). Created contents and creative for the Seasonal Guides, and then translated these projects into live sites. Generated monthly stats for the merchants. Reorganized and standardized the shared file & folder system. Worked with various content management applications and different departments within the organization. Skills assessed by New Media Links Toronto.

Toronto, On

Produced lay-outs, e-newsletters, micro-sites, code and graphics for various accounts. Worked in a team, involved in multiple accounts at the same time. Primarily responsible for the development of the Bell Business Newsletter. Experience with information architecture, contents management, graphic design and web design. Utilized hand coding HTML, CSS, Java Script, Adobe Photoshop, Flash and Dreamweaver. Made use of extensive testing procedures on most platforms and readers, ensuring wide accessibility. Skills evaluated by Aquent and Creative Niche. Notable contractors: Sheridan College, Cossette Interactive Media, Digital Cement.

Rotterdam, Nl

Co-founded a non-profit foundation to support and promote upcoming talent in the field of contemporary arts. Main roles: Curator, multimedia studio coordinator, artistic leader for on-site projects. Leading a team, working with goals and production deadlines on tight budgets. In charge of the foundation's branding and marketing. Professional experience with the arts community and commercial assignments. Firsthand experience with: e-marketing, printwork, newsletters, 2D/3D projects, photography, film, animation, sound, lighting, stage performances and full-scale artistic productions.

Bfa, Interactive Multimedia, Major In Interactive Multimedia

Activities and Societies: Graphic designers want to communicate. Give shape to information in words and images, and tell a story.

Ux / Ui Designer, Design And Visual Communications, General

Activities and Societies: Conocimientos necesarios para profesionales en el mercado del diseño de experiencia de usuario UX / UI. Se.

Interior Design Diploma, Interior Design

Activities and Societies: Courses: Building Code and Sustainable Design Building Systems Business and Professional Practice Design History.

Español, Español, B2.2 Intermedio

Activities and Societies: Finalizado el Intermedio, llegado al C1 (Avanzado) Comprensión oral y escrita. Expresión e interacción oral y.

Español, Español, B2.1 Intermedio

Activities and Societies: Llegado hasta el B2.2 (Intermedio) Comprensión oral y escrita. Expresión e interacción oral y escrita.