Seasoned media executive. Creator of original IP, executive producer and commissioner of award winning shows spanning diverse genres. Leader, learner, builder, traveller, global citizen. 28 years of hands-on experience in content creation, curation, customization, aggregation, management, marketing and strategy. Passionate about great storytelling and pixel perfection. Detail oriented. Outcome focused. Guided by facts and data, driven by creativity and instinct. Mad about turning innovative ideas into compelling creative and great viewing experiences that raise the bar. Rich experience in building and leading cross-functional teams, stakeholder management, fostering collaborations across geographies, developing independent producers and talent to deliver creative in line with vision and aligned to business goals.Work with global brands, creative partners, producers and distributors in India and overseas.Have devised strategy, crafted differentiated content offerings, launched TV channels, created platform agnostic IP, mobile-first formats and differentiated brand solutions.Lead and manage teams across specialised functions - originals, programming, marketing and communication, digital initiatives, promotions, channel operations, acquisitions, and licensing. On-screen talent for over 15 years.#content #documentary #entertainment #originals #production #IP #strategy #marketing #brand #digital #operations #licensing #scheduling #programming #creative #promotions #partnerships #data