- End-to-end product ownership starting from idea commissioning till publication.- Building an extensive portfolio of book titles on topics like software architecture, software testing, GUI Programming, etc.- Onboarding high-level industry experts to author and review technical books for Packt Publishing. Guiding and coaching them to develop bestselling books for readers.- Collaborating with the editors and project managers to provide exceptional authoring/publishing experience to authors and ensure book success.- Collaborating with technical thought leaders and developers to perform critical aspects like brainstorming new ideas, competitive analysis, marketing strategies, and launching successful products.- Managing idea submissions and helping prospective authors shape their ideas into commercially successful books.- Defining the complete scope of the project to gain clarity between internal & external stakeholders. Preparing project schedules and contracting subject matter experts.- Collaborating with marketing specialists to carry out successful marketing campaigns and product launch.- Mentoring and training team members for author and reviewer acquisition activities.

My day-to-day job revolves around connecting with tech industry experts and onboarding them as the authors or technical reviewers for Packt's books

Recognize the revenue generation opportunity and deliver media solutions to crypto businesses.Banner ad campaigns on CPM, CPC or CPA basis and CTA Button campaigns.Content marketing campaigns like sponsored / guest posts, press releases, interview articles, etc.Develop customized sales strategies and media packages to achieve client satisfaction.Build healthy and genuine business relations with media agencies.

Acquiring industry leading businesses to create and publish company profiles in magazines.Market research to recognize revenue generation opportunities.Building healthy and long-haul media relations with tech companies.Ensuring timely publication of magazines according to internal media calendar.