Aryama Agarwal

Aryama Agarwal Email and Phone Number

Global Marketing Excellence - Content and Operations @ Opella
Paris, FR
Aryama Agarwal's Location
Greater Paris Metropolitan Region, France
About Aryama Agarwal

Passionate about Sustainability & Marketing | Design & Branding Expert | ESSEC & NIFT AlumnusI am a dynamic professional with a robust background in design, branding, and marketing, coupled with a profound commitment to sustainability and circular economy principles. As a graduate from NIFT, India's premier fashion institute, I cultivated a deep appreciation for creativity and innovation. My experiences in the Indian luxury fashion industry ranged from product research and conceptualisation to brand development and identity creation. They helped me strengthen my ability in market research, trend analysis as well as consumer insight. I am currently pursuing a Masters in Management at ESSEC Business School in France, merging strategic business acumen and design thinking with a sustainable ethos.I am actively seeking apprenticeships in Marketing and Communication(starting September 2024) to apply my skills and drive for positive impact.

Aryama Agarwal's Current Company Details
Opella

Opella

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Global Marketing Excellence - Content and Operations
Paris, FR
Website:
opella.com
Employees:
3346
Aryama Agarwal Work Experience Details
  • Opella
    Global Marketing Excellence - Content And Operations
    Opella
    Paris, Fr
  • L'Oréal
    Circular Economy External Consultant
    L'Oréal Jan 2024 - Present
    Paris, Île-De-France, France
    ESSEC Global Circular Economy Chair● Developed sustainable business models through industry benchmarking, value-chain analysis and strategic partner mapping.● Optimized logistics for resource efficiency, recyclability, and regulatory compliance, coordinating with cross-functional teams.● Devised 0% landfill waste strategies for POS, incentivising stakeholders to align with circular economy objectives.
  • Essec India
    Vice President
    Essec India Jun 2024 - Present
    Greater Paris Metropolitan Region
  • Essity
    Marketing And Communication External Consultant
    Essity Jan 2024 - Apr 2024
    Paris, Île-De-France, France
    ● Conducted market, competitor, and consumer insights analysis to develop a purpose-led communication campaign.● Developed a data-driven, 360° media plan across classic, social, and digital platforms for pre and post event communication.● Proposed integrated marketing mix strategies and performance metrics to create content and personalized consumer experiences.
  • Granola Di Laura
    Marketing And Business Strategy Consultant External
    Granola Di Laura Sep 2023 - Dec 2023
    Paris, Île-De-France, France
    ● Led brand identity development and e-commerce website optimization, resulting in a 25% increase in customer engagement.● Created experiential social media content strategy and marketing campaigns, leveraging calendar management skills.● Refined targeting strategies, optimized product portfolio and improved pricing strategy, boosting B2B/B2C customer acquisition.● Assisted in the development and implementation of SEO and CRM strategies through marketing data analysis.
  • Simtrak Solutions
    Management Trainee
    Simtrak Solutions Dec 2022 - Feb 2023
    India
    Simtrak is a business consulting and services providing firm. The mission was to launch an online training program for university and fresh graduate students so as to assist them in their professional career. -Managed the development of the training program by supervising the branding (image curation, visual storytelling, typography, layout, form, logo, color etc) and marketing projects of the course. -Ensured the proper implementation and monitoring of advertising campaigns on the various online channels that supported the company’s business plan. -Led campaign briefs and followed up on the execution process. -Created designs for media outlets and wrote pitches and captions. -Spearheaded several events like organizing seminars, talking to potential clients and taking interviews of the shortlisted candidates.
  • Twenty Nine
    Product Management Intern
    Twenty Nine Jan 2022 - Apr 2022
    India
    ● Defined product requirements, specifications, and roadmaps, improving product positioning and increasing monthly sales by 5%.● Conducted trend analysis, budget forecasting and strategic vendor negotiations, achieving a 20% monthly expense savings.● Coordinated with design, production and marketing teams to ensure quality and monitored product launches.● Digitized inventory management using data analytics, reducing turnaround time by 30% and enhancing productivity by 25%.
  • Visionxt Insights
    Trend Forecaster
    Visionxt Insights Sep 2020 - Jan 2022
    India
    Student Brand AmbassadorResearched and analyzed the consumer buying trends for the development of the first indigenous trend forecast for India. Documented and presented the findings in discussions across all the NIFT centers.
  • Prama
    Social Media And E-Commerce Intern
    Prama Jul 2021 - Aug 2021
    Delhi, India
    A design label by the fashion designer, Ms. Pratima Pandey, a NIFT Delhi alumnus.-Widened the reach of the design label on digital platforms by 5% by enhancing and refining the user experience on the website and the Instagram page through the introduction of new content ideas.
  • Tcns Clothing Company Ltd
    Fashion Design Intern
    Tcns Clothing Company Ltd Jul 2021 - Aug 2021
    India
    Ideated and proposed various product designs for the premium fusion wear retail brand.
  • Saksh
    Brand Development And Marketing Intern
    Saksh Aug 2020 - Feb 2021
    ● Created brand guidelines and administered launch projects by coordinating with 15+ stakeholders.● Developed creative briefs, presentations, mood boards, and brochures for consistent brand voice and communication.● Led a team of 25+ and increased online engagement by 40% through effective social media and website content management.● Analyzed campaign performance metrics and customer feedback to provide data-driven insights.

Aryama Agarwal Education Details

Frequently Asked Questions about Aryama Agarwal

What company does Aryama Agarwal work for?

Aryama Agarwal works for Opella

What is Aryama Agarwal's role at the current company?

Aryama Agarwal's current role is Global Marketing Excellence - Content and Operations.

What schools did Aryama Agarwal attend?

Aryama Agarwal attended Essec Business School, National Institute Of Fashion Technology, Rae Bareli, City Montessori School, Loreto Convent School.

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