Aryan Mishra Email & Phone Number

Lucknow, Uttar Pradesh, India

• Led creative direction and managed brand communication strategies for Javinishka, focusing on brand building and growth through campaigns like FW'24 and Diwali'24.• Expanded brand's market presence through innovative storytelling and digital campaigns, driving increased brand visibility and engagement.• Managed content strategy and execution, transitioning from the Social Media Manager role to enhance brand messaging and reach.

Lucknow

• Spearheaded content planning and ideation for product launches, including All Over Embroidered, Urban Laid Classic, and Printed Rayon Shirt collections.• Led the SS'24 Resort Campaign, creating mood boards, look books, and managing shoot execution.• Collaborated and negotiated partnerships with Swiggy and AdOnMo for offline and digital awareness campaigns, ensuring effective store launch marketing.• Achieved a 116% increase in post frequency.• Increased organic reach by 168%.• Doubled content interactions.

Lucknow, Uttar Pradesh, India

• Managed daily social media activities, including post design using Canva and full platform management.• Developed and executed social media calendars to drive brand presence.• Increased organic link clicks by 577% and improved organic reach by 184%.• Grew Instagram post interactions by 4.4% and saw a 15% rise in organic engagement for followers.

Lucknow, Uttar Pradesh, India

Lucknow, Uttar Pradesh, India

My work was to generate leads for the school campaign Discovery School Super League through outreach and BTL form of marketing. I worked toward onboarding several schools for the campaign from all over Uttar Pradesh. My work involved meeting with school principals, tour in several parts of UP, convincing schools to onboard with BYJU'S, tele calling, research, and lead generation. During my 2 months of Internship I covered 5 districts and onboarded more than 35 schools for the DSSL campaign. At end of my internship I was able to generate 3000+ leads for the company and secured a Letter of Recommendation from BYJU'S HQ.

Bachelor Of Business Administration, Business Administration And Management, General

Higher Secondary Course, Commerce

Activities and Societies: President - Environment Council