Alberto Salinas Email & Phone Number

Chicago, Illinois, Estados Unidos

Clients:- Nestlé Purina Pet Care - Dog Chow, Pro Plan, Beneful, Dogui, Whole Earth Farms for Latin America.- Bridgestone & Firestone Tires for Latin America.

Chicago Y Alrededores, Estados Unidos

Partnering with the client to advise on strategic solutions for communication issues. Identifying growth opportunities for the clients business through communication. Leading the execution of the strategic plan, and ensure the creative product achieves client and agency’s objectives. Acting as a client advisor for strategic marketing issues; partners with client to develop marketing strategies that inform creative briefs, draws on deep knowledge of the integrated communications industry and support to create innovative, comprehensive marketing solutions that build the client’s brand. Participating in market conditions research in local, regional, or national areas, or gather information to determine potential sales of a product or service or create a marketing campaign.Clients:- Nestlé Purina Pet Care - Dog Chow, Pro Plan, Beneful, Dogui for Latin America- Bridgestone & Firestone Tires for Latin America

Ciudad De México Y Alrededores, México

Managed the identification of opportunities to grow the clients business through communication and advertising. Led the development of global advertisement campaigns for LATAM and CEEMEA (Central Easter Europe, Middle East & Africa). Handled the development of the communication strategy for the brands, alongside the strategy team. Served as main point of contact of the client global hub. Supervised teams across different parts of the world. Participated in global research for market environment and consumer understanding.Clients: Kellogg's Regional (From April 2015)- Relevant Projects:New Umbrella Campaign for Kellogg’s Masterbrand (June 2015) permeable on RTEC (Ready To Eat Cereals), snacks and other product platforms.P&G FemCare Global: Naturella (Until late April 2015)- Relevant projects: Naturella’s Night Care (March 2015); New Campaign Launch / Extra Dermacrem (June 2014) and Naturella Sensations (September 2013) in CEEMEA (Central Eastern Europe, Middle East & Africa) and in Latin-America.

Ciudad De México Y Alrededores, México

Grupo BIMBOCampaign supervision for each of the bread brands of Pullman loaf specialties; dry breads; breadcrumbs and deli.Relevant Projects:Pan Integral Bimbo / Whole-wheat relaunch (2013); Pan Doble Fibra Bimbo / Double-Fiber Bread (2012); Thins re-launch (2013) and market-launch of Pan Bimbo Silueta (2013) in Mexico.Beirsdorf NIVEA Latin-AmericaRegional coordination and supervision of NIVEA DEO, NIVEA MEN & EucerinRelevant Projects:New Global Nivea (Brand) Platform launch.

Ciudad De México Y Alrededores, México

Campaign strategy development; amplification supervision and implementation.P&G Fabric Care Regional: Rindex, Bold, Fab & Gain Relevant Projects: Magia Blanca: Poder Jabón (2010) & Rindex Espuma Activa (2011) Andean launch (Peru, Venezuela and Colombia)P&G Beauty Care Regional: Max Factor & Koleston Relevant Projects: 2000 Calorie Mascara (2012) relaunch; Elixir Boutique (2012), Xperience Boutique (2011), Lipfinity LipTint (2010) and Lipfinity Lipstick (2009) launches. First Project Runway LA Edition (August 2010) and DFashion (April 2010) sponsorship management.ConAgra Foods: Act II PopCorn Relevant Projects: Act II Ready to Eat Launch (April 2012).

Ciudad De México Y Alrededores, México

Novartis Pharmaceuticals: Voltaren & Theraflu / Michelin / Mundo JovenRelevant Projects:Theraflu Therafilm Launch

Bachelor, International Communication

Publicidad, Diseño, Fotografía, Producción Audiovisual, Multimedia

Curso Semestral de Intercambio

Education record