Aschellen Mays Email & Phone Number

State Of Paraná, Brazil

Curitiba, Paraná, Brazil

In my daily work, I lead and work at operation of user experience research team (ux research) allocated to the most diverse clients and research contexts, executing and supporting the most varied methodologies, such as: Product Discovery, Discovery, Lean Inception, Design Sprint, Usability Analysis (heuristics and monitored usability tests), Co-creation Workshops and Qualitative and Quantitative Research. Always keeping the focus of the solution on user-centered design in order to meet business… Show more In my daily work, I lead and work at operation of user experience research team (ux research) allocated to the most diverse clients and research contexts, executing and supporting the most varied methodologies, such as: Product Discovery, Discovery, Lean Inception, Design Sprint, Usability Analysis (heuristics and monitored usability tests), Co-creation Workshops and Qualitative and Quantitative Research. Always keeping the focus of the solution on user-centered design in order to meet business needs, its customers and employees. Show less

Curitiba, Paraná, Brazil

Time working at Bradesco Seguros client (Jan/2020 - Dec/2021)- UX consultant at a cross team, working on demands of different insurance segments (Auto, Health, Dental, Life, etc.) within the public and logged area of ​​Bradesco Seguros website;- Demands managed within the Lean Agile Methodology, with PI's and Sprints schedules;- Development of products and services based on Design Thinking approach, focusing on the needs, pains and desires of business and its users.In my… Show more Time working at Bradesco Seguros client (Jan/2020 - Dec/2021)- UX consultant at a cross team, working on demands of different insurance segments (Auto, Health, Dental, Life, etc.) within the public and logged area of ​​Bradesco Seguros website;- Demands managed within the Lean Agile Methodology, with PI's and Sprints schedules;- Development of products and services based on Design Thinking approach, focusing on the needs, pains and desires of business and its users.In my daily routine I worked on:- Understanding the demand (UX Researcher/Business Designer) in order to define requirements to build the digital service/product;- Doing research and analysis with users and financial institution;- Project ideation with professionals from different areas;- Creation of flowcharts and user journey;- Prototyping in Axure RP and Adobe XD, focused on usability, interaction, accessibility (ASES, eMAG and WCAG) and development feasibility;- Prototype validation with business, in order to validate the proposal created and make improvements based on the feedback acquired;- Usability testing with users (face-to-face and remote) and presentation of the test results to the business;- Performance monitoring of released projects (NPS, Hotjar and Google Analytics).Time working at Cresol client (Dec/2021 - April/2022)- UX consultant assigned to a multidisciplinary team at Innovation Lab;- Projects development based on Design Thinking approach, focusing on the needs, pains and desires of business and its users.In my daily routine I worked on:- Team guidance regarding the ux design processes applied to research and project development;- Definition of project scope in order to understand the ideas received at the Innovation Lab and identifying how lab staff could work at it;- Acting in different segments of Double Diamond according to the scope of the project;- Working alongside employees, business and technology teams. Show less

Curitiba, Paraná, Brazil

Curitiba, Paraná, Brazil

- Development of digital and printed graphic materials for internal demands of the Design courses;- Update of social networks (Facebook and Instagram) and blog (Wordpress);- Development of audiovisual materials;- Development of researches related to internal assignments of the Design Courses.

Curitiba, Paraná, Brazil

Araucária, Paraná, Brazil

Pós-Graduação Lato Sensu - Especialização, Design Centrado No Usuário - Design De Interação

Bacharelado, Design Projeto Visual

Activities and Societies: - Participação no Encontro de Pesquisa e Iniciação Científica da Universidade Positivo - EPIC, em 2018.