Ash-Shaheed Samuel Email and Phone Number
Ash is seasoned BPO/ Contact Centre Specialist, for the past 25 years. He has held several roles ranging from Manager to Senior Manager to Head of Contact Centers, which have provided him with the depth of knowledge and insight into the operational and strategic functioning of each environment. Over the past 17- 25 years, his focus has been in Designing, Building and Operating Contact Centers of all sizes in the (BPO) Business Process Outsourcing space. He has worked in industries including, financial houses, telecommunications and media companies, among others. He was responsible for and spearheaded the consolidation and Technology Strategy, of the largest Security Company in South Africa. Ash has been exposed to international centres where he operated and headed up some of the largest BPO Contact Centers in Oman, Abu Dhabi, Dubai and Bahrain. At peak, they staffed about 2000 FTE seats across the Region.Achievements:Re-Designing Service Levels, Contact Centre Consolidation and Optimisation, Contact Centre re-engineering and Continuous Improvement. He was the Head of CX at Digital Solutions Group (DSG), an award winning BPO in South Africa, within the CX sphere. Ash is currently the Executive Head of Operations at ELS, a Morvest owned Company.Focused on transforming customer service centres to become the engine of the operational delivery experience hub – an operational business entity that will essentially be responsible for underpinning and driving all customer experience as well as interactions a company has with its customers and prospects by truly interacting with customers, across an ever-widening range of channels, and focusing on driving more positive experience. His focus is on growth, both locally as well as internationally, with South Africa being the key destination for BPO’s in the world of CX, Impact sourcing and Location.He conducts Contact Centre audits/assessments and provides strategic recommendations to assist Contact Centers to achieve an Omni-channel world.Skills include:• Workforce Optimization • Customer Journey Design• Customer Experience Management (CX)• Contact Centre Telephony• Dialer CX• Customer Relationship Management (CRM)• Intelligent Routing• CCAAS• Contact Centre Technology selection, based on business requirements• ERP (Enterprise Resource Planning)• Contact Centre Strategy and Design• Training and Development• Contact Centre Road-mapping, collaborating with teams to gain momentum, into where the BPO world is heading - SA as a key destination for BPO's and Impact Sourcing
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Executive HodEls Customer Experience Jul 2021 - PresentSouth AfricaResponsible for looking after the Vodacom CBU and VB Business Units, as well as the National Retailers Desk within the Contact Centre Environment I am responsible for day to day BPO Operations for ELS, as well as the Growth and GTM Strategies - This Business consists of 300 FTE ranging from Technical Support Desks to Back Office and Omni-Channel environments. -
Executive - OperationsIbridge Contact Solutions (Pty) Ltd Aug 2020 - May 2021 -
Head Of CxDigital Solutions Group Mar 2019 - Aug 2020South Africa“Through our services and platforms we enable our clients to translate an infinite amount of unstructured data into digestible, intuitive, actionable and easy to navigate information. We provide state of the art technology and expertise to make sense out of chaos; i.e., inject content into context. This gives us ability to think out of the box; and use information to translate into operational yet strategic actions.” -
Bi Specialist Contact Centres: Leading Bpo Provider In SaMerchants Oct 2016 - Dec 2018The Campus -
Independent ConsultantTravazia Holdings Jun 2014 - Oct 2016Johannesburg Area, South AfricaTreating Customers Fairly Framework (TCF)Business Development / Contact Centre StrategyContact Centre Technology ImplementationERP Assessments Contact Centre BenchmarkingContact Centre Consolidation/OptimizationCRM AssessmentsB2B IntegrationGeneral advice to SME'S on M&A's
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Head Of DepartmentAdt Security Jan 2012 - May 2014Johannesburg Area, South AfricaManaging and Mentoring ManagersResponsible for getting Managers Six Sigma CertifiedResponsible for setting the direction for the Contact CentreResponsible for Board PresentationsReporting to two Regional MD's for weekly feedback on Progress in the BusinessResponsible for Strategy and day to day Operations -
Senior ManagerSter-Kinekor Theatres Feb 2010 - Jan 2012Johannesburg Area, South AfricaMonitor performance and review agreed targets quarterlyProvide Coaching and guidance to improve performanceImplement weekly meeting with staff and get feedback on successIdentify training requirements and action needs to improve customer satisfactionDiscipline staff in accordance with HR policy and procedureRecruit the right people for the job in compliance with BEE requirementsDaily Quality Assurance to be done on each consultant according to specified criteriaComplete KPA's and conduct performance discussions with staffDevelop processes that improve service levelsParticipate in the creation and management of the Call Centre strategy and objectivesManage and motivate staff to ensure we maintain a good working environmentDevise and manage staff recognition programsEnsure escalations function is optimal and manage outstanding issues -
Leading Bpo Middle EastMena Business Services May 2006 - Feb 2009Sultanate Of OmanThis was a very exciting time in my career, I was given the opportunity to spread my wings internationally and became a founding member of what was to be the largest BPO Contact Centre Service Provider in the Middle East.Business Development ManagerWas responsible for Building, Designing and Operating the Centre, and then to replicate the model across different regions.Responsible for integration and optimization of Contact Centres across the GCCResponsible for Technology/Business DevelopmentResponsible for CTI and application management across the GCC regionResponsible for designing SAP upgrades within the ARAMCO group (Saudi Arabia) Responsible for the business process re-engineering in Contact Centres Responsible for the re-development of operating proceduresManagement of budgets within the regionHad to be in different regions almost daily to make sure that Management Teams, had the tools and business acumen to deal with customers -
Senior Technical Manager (Telkom Media)Telkom 2007 - 2009Johannesburg Area, South AfricaI was responsible for choosing the Technology that would be implemented within the Telkom Media CentreManage Technology FinancesEstablish/ Maintain Relationships with internal staff & external vendorsManage software and hardware Contact Centre equipmentResponsible for Contact Centre Technology Solutions 5 year planVendor / Service Provider management Project Management Call Centre site evaluationsCall Centre refurbishment and refittingStrategically direct and manage the Call Centre team to achieve set targets.Manage the daily running of the call Centre Technolgy within the budget/ agreed expenses.Build strong relationships with clients, suppliers and partners. -
Call Centre ManagerStandard Bank Group Jan 2004 - Mar 2006JohannesFacilitating Team Performance as well as Supervisor PerformanceResponsible for MIS and Call Centre operational metrics (Call Centre Consolidation)Maintaining consistent Service Levels between the Business and the Call CentreSigma Green Belt – Reducing waste - Business Process ManagementWorked closely with all Heads of Divisions to make sure all processes are streamlinedResponsible for Supervisor Quality ManagementResponsible for People ManagementResponsible for Supervisor Career ProgressionResponsible for the Procurement Card Project TeamResponsible for the Track and Trace Project TeamHead of the Priority Lost Card TeamResponsible for making sure that the Call Centre meets the Business requirementsResponsible for all Reports to be presented to Exco MonthlyResponsible for SLA agreements between external vendors and Card DivisionResponsible for the relationship between SBSA and Courier Company/s (CCD/UTI)Headed up the EMV project for Standard Bank
Ash-Shaheed Samuel Education Details
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Executing Customer Services Strategies -
UnisaBusiness -
Johannesburg Secondary SchoolMatric
Frequently Asked Questions about Ash-Shaheed Samuel
What company does Ash-Shaheed Samuel work for?
Ash-Shaheed Samuel works for Els Customer Experience
What is Ash-Shaheed Samuel's role at the current company?
Ash-Shaheed Samuel's current role is Executive HOD at ELS Customer Experience | BPO Seasoned Leader.
What schools did Ash-Shaheed Samuel attend?
Ash-Shaheed Samuel attended Gordon Institute Of Business Science, Unisa, Johannesburg Secondary School.
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