➢ Ongoing Content Management, optimization and marketing.➢ Responsible for SEO lead generation and Organic Traffics.➢ Advise internal groups on all issues relating to the web site.➢ Working Work with internal business stakeholders, content teams digital functions, and external agencies to insure timely functional and content updates are made to a variety of digital properties.➢ Work with marketing content teams to write, edit, develop, create, and publish and manage compelling web site content that supports and conforms to our brand style guides, design standards, web best practices, retention policies and SEO objectives.➢ Site operational and planning tasks such as site search optimization, promotion setup, Social Media, performance analysis, marketing campaign support, product content management, digital asset management, product review curation, etc.➢ Continually monitoring the website for better accessibility.➢ Design, develop, and execute site architecture and navigation including redesigns and upgrades.➢ Collaborate with client managers, project managers, applications and infrastructure teams to plan and coordinate changes.➢ Create and Design online campaigns.➢ Trend Analysis and making new action plans for improving site traffics.➢ Coordinate with web designers and programmers to ensure that prototype Web Pages are search engine optimized.➢ Collaborating with web developers to enhance data collection methods.➢ Extracting and compiling online and offline data from Analytics and database to help the team make more intelligent and data-driven decisions.➢ Keyword targeting plans are assessed and adjusted frequently. Update backlinks to maintain higher rankings.

• Responsible for complete SEO process (on & off page optimization) and web analytics.• Provided SEO guidance and recommendations for SEO friendly website design and development. Developing and improving websites to enhance natural search rankings.• Preparing traffic report using Google Analytics. Manual reports for checking the ranking of sites in Search Engines like Google, Yahoo, and Bing.