Asha Shenoy Kudupi Email & Phone Number

California, United States

San Francisco Bay Area

Ann Arbor, Michigan, United States

• Owned product design for an accounting practice management software. Collaborated with research and product teams to identify user needs and prioritize features.
• Designed features and enhancements to add efficiency gains for our users, driving their shift to becoming strategic advisors for their customers.
• Made data driven design decisions based on quantitative analytics data and qualitative research insights.
• Identified UX improvements by benchmarking against industry standards.

Ann Arbor, Michigan

• Served as a hybrid of UX researcher and designer.
• Conducted contextual interviews, competitive analyses and usability tests to design an online life insurance application helping a traditional provider innovate and remain competitive in the market.
• Helped a startup find market fit through customer research and created high fidelity designs for a data management tool for furniture retailers.

Cape Town Area, South Africa

Volunteered at a non-profit in Cape Town, South Africa to conduct UX research to understand the information gap between potential clients and the organization. Designed marketing material that helped create awareness among donors.Was funded by the University of Michigan as a Global Information Engagement Program (GIEP) fellow.

Royal Oak, Detroit

• Designed wireframes, user flows, and high-fidelity mockups for the IOS application of an IOT/ Smart Home product
• Created mood boards and facilitated stakeholder interviews to understand client needs and expectations
• Supported engineering team by creating asset libraries and documentation

Bengaluru Area, India

• Worked on a UX improvement project for a telecom company. Developed front end code for a web portal application using Java, HTML5, CSS3, JQuery, and JavaScript.
• Performed unit testing and cross-browser compatibility testing of features.
• Incorporated Web Analytics into application to gather usage patterns that drove business decisions
• Collaborated with developers, designers, testers and project managers to ensure timely and quality delivery as per release plan
• Received 3 Recognition @hp awards from Project Managers in a span of less than 2 years.

Master Of Science In Information, Human Computer Interaction, 3.610

• UMSI Merit Scholarship (Fall 2016) • Full tuition waivers (Fall 2017, Winter 2018) • Alternative Spring Break Events Coordinator •.

Bachelor Of Engineering (B.E.), Information Science

• Graduated with Distinction • Earned tuition scholarship from World Konkani Centre for all 4 years of the program