o Created a comprehensive 3-stage undergraduate selection process to identify the most promising students along with team members.o Support in planning and implementing specific marketing campaigns across the business aimed. Evaluating processes and rendering qualitative feedback to key stakeholders. o Manage the Admissions Process at Shiv Nadar University.o Positioning the brand by creating events and seminars in schools and other education institutions colleges for gaining student interaction at all platforms possible.o Spearhead the Customer Relationship Management process at Shiv Nadar Universityo Own the communication system.o Lead the operations team in order to support marketing efforts and various field activation activities under student admission drive.o Create/update policy documents for review.o Initiate meetings with the management to discuss the key impacts to policies and procedures.

o Leading the various field activation activities under the student admission drive.o Liaison and network with a range of stakeholders for effective brand communication.o Monitoring & reporting to senior managers on the effectiveness of the campaigns. o Initiate researches based on brand performances and requirements.

o Create events and seminars at schools and other education institutions to spread awareness about the University and its offerings.o Counsel students/parents and respond to their email queries.o Coordinating form development, event creatives and brochure changes.o Supporting in outreach sessions & providing back-end support to operations team.

o Organizing events, seminars and programs in school, colleges and coaching centers.o Member of Admission team, managing recruitment territory in achieving enrolment goals.o Show case the admission presentations to visitors at on-campus and off-campus events.