Partner + Creative Director
Current- I received a God-Vision for a Church-Turned-Coffee-Shop, with a Kingdom mission to serve & love people, one bag (or cup) of coffee at a time.- Collaborated with Business Partner to develop & create a brand that would target Christian Coffee Drinkers.- Designed brand logo & developed clear brand identity.- Design all marketing materials, coffee labels, printed materials & collateral for product launches.- Design + maintain all social media content, posts, interactions & helping to grow our reach organically.- Copywriting & design for all newsletters, blog posts, coffee label descriptions & branding.- Built out our e-commerce website through Shopify.- Worked to create a subscription model for recurring customers.- Communicate with roaster for all orders & pickups.- Pack & Pray over every single order we ship out or deliver, including a handwritten note to express our genuine appreciation for their business.- Collaborate & curate with other local businesses on how best to reach our demographics in various markets to establish a broader brand share.- Conceptualize fun & creative promotions for upcoming seasons, holidays, & promos.- Passionately taking the time to educate myself on various brewing techniques, and coffee trends (flavors, hot vs. iced, cold brew, etc) and working tirelessly to bring our clients fresh new creations - and regularly changing the minds of even non-coffee drinkers, to try and LOVE our coffee!!