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Ashleigh Shaw is listed as Strategic Communications at Bread & Roses, based in Greater Boston, United States, United States. AeroLeads shows a matched LinkedIn profile for Ashleigh Shaw.
Ashleigh Shaw previously worked as Communications & Fundraising Manager at Bread & Roses and Research Assistant at Freelance. Ashleigh Shaw holds Master'S Degree, Strategic Communications, Digital Analytics And Social Change Communications from American University.
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Communications professional with a passion for Social Media, Storytelling and Communications. A creative thinker who is passionate about social change, the arts, and culture; I thrive in an environment where I can use my love of stories to develop effective communications strategies. In my spare time, you'll find me sharing book and film recommendations and taking photographs.
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- Directs and manages two annual fundraising campaigns and gala for mid-size non-profit that receives no state or federal funding, reporting directly to Executive Director - Responsible for raising 42% of annual budget - Executed largest grossing annual appeal in org history, 60% more than the previous largest appeal - Responsible for increasing Annual.
- Conducts secondary research and audits for behavior change and social change marketing campaigns. - Categorizes and codes qualitative and quantitative data using SPSS and Excel- Topics include: vaping/smoking; public health orgs; social media, social change marketing
- Executes programming, design and promotion of approx. 10-15 internal and external events annually, including launching the shift to online events beginning in April 2020- Supports the senior administrator by assisting with basic financial forms, including reimbursements, event budgets, and scholarships- Manages all aspects of the department's graduate.
- Planned and edited biweekly newsletter for 8,000+ subscribers - Drafted, edited, and published social content across 7 platforms - Spearheaded long-form quantitative research project, reporting on social media data which was used to design and implement upcoming campaigns
- Coordinated with event planner to implement programs and events, including annual commencement ceremony for approx. 600 students and 3,000 guests - Compiled and cataloged data and analyzed to ensure annual metrics were met - Established social media channels and an internal communication guide
- Designed and produced a 4 month marketing and social media campaign packet including marketing materials, goals, and tracking tools based on in-depth research of previous tactics- Trained incoming social media team and collaborators about tools and techniques to use for successful growth and engagement- Implemented rebrand based on research, which.
Washington D.C. Metro Area
Washington D.C. Metro Area
Washington D.C. Metro Area
Capstone: "#Influencer/Activist: How Young People are Using Instagram for Digital Activism 3.9 GPA
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Ashleigh Shaw works for Bread & Roses.
Ashleigh Shaw is listed as Strategic Communications at Bread & Roses.
Ashleigh Shaw is based in Greater Boston, United States, United States while working with Bread & Roses.
Ashleigh Shaw has worked for Bread & Roses, Freelance, American University, American University College Of Arts And Sciences, and American University Washington College Of Law Office Of Student Affairs.
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Ashleigh Shaw holds Master'S Degree, Strategic Communications, Digital Analytics And Social Change Communications from American University.
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