Ashley Herrera Email & Phone Number

Dallas/Fort Worth Area

-Design seasonal womens's golf clothing and incorporat trend and market research into the design process.-Achieved extensive trend research, theme inspirations, and color direction to create fresh new collections-Created strong customer relationships by providing advice on latest trends-Created materials board to establish prints, patterns and colors for the season.-Selected the best performance fabrics to ensure golf customer is satisfied and collection reflects designs created.-Managed calendar to complete multiple deadlines for design, development, and sales.-Created high-end designs using CAD and hand-sketching to be evaluated by product development-Updated line sheets and tech packs after review meetings and revised designs as needed.-Worked closely with models for fittings to ensure perfectly fit garments. Updated tech packs with any -changes.-Performed garment construction from start to finish using the fashion design patterns created.-Sent line sheets to country club and golf course buyers to review collection.-Created interesting and well-researched content to drive social traffic and engage customers.

Dallas/Fort Worth Area

-Provide guidance and assisting sellers and buyers in marketing and purchasing property for the right price under the best terms.-Determine clients' needs and financial abilities to propose solutions that suit them.-Intermediate negotiation processes, consult clients on market conditions, prices, mortgages, legal requirements and related matters, ensuring a fair and honest dealing. -Perform comparative market analysis to estimate properties' value.-Display and marketed real property to possible buyers-Prepare necessary paperwork (contracts, leases, deeds, closing statements etc.) -Managed property auctions or exchanges-Maintain, and updated listings of available properties-Cooperate with appraisers, escrow companies, lenders and home inspectors. -Develop networks and cooperate with attorneys, mortgage lenders and contractors-Promote sales through advertisements, open houses and listing services

Dallas, Texas, United States

• Assist Sr Designer and team from concept to finished product•Design women's and girls shoe collection that is featured in Nordstroms & Neiman Marcus each season • Research and forecast trends in fashion, materials for specific markets • CAD work, sketching, and creating specs and tech packs for the manufacturing team overseas• Develop and manage seasonal brand line sheets •Entering product data into various systems and ensuring the integrity of the information •Track Review and comment on quality issues •Monitor development calendar deadlines and workflow with design team•Execute clean specs to manufacturing partners on behalf of design; communicates daily with overseas offices and direct suppliers on questions and changes to specs, standards; assists in interpreting design needs.•Organize and maintain design development including artwork, trims, fabric worksheets, initial development, finalized tech pack, line list, •Build collaborative relationships with showrooms and internal clients across departments and divisions•Serve as liaison between Design, Product Development, Technical Design and Merchandising to ensure information flow is accurate throughout the development process.

Beverly Hills, California

•Helped clients develop their original style and supported them in achieving their best look.•Build brand experience by adopting a client first attitude, developing product knowledge, and acting as a brand ambassador.•Collaborated with the design team and helped develop seasonal lines.•Developed and maintained relationships with new and existing customers, teams, and communities.•Participated in merchandising the store and maintaining presentation standards.• Supported appointment preparation, logistics, and details to ensure exceptional experience for all clients• Acted as a metro liaison for both internal and external clients while providing personalized solution

Provided Homebuyers/Realtors/Clients with knowledgeable information about the company. Specialized in developing new accounts with homebuyers & realtors and augmenting the business of existing accounts. Maintained files, creating correspondence and organizing paperwork that has to do with the opening, maintaining and closing of escrow accounts. Post closed all loan documents after a closing and communicated with the bank of funding each file.

Lewisville, Tx

Forwarded updated information for web site. Emailed clients specifics on homes, “lease space available” and other company brochures Organized and processed all Subcontractor Contract Agreements. Organized and updated Subcontractor General Liability information. Assisted Sales Personnel with “Open House” marketing on weekends. Assisted homebuyers with color selections and specifications. Assisted prospective buyers with home tours when Sales people were unavailable.

Bachelor Of Arts - Ba, Shoe Design, 3.9 Gpa

Activities and Societies: •Technical Sketching for Footwear • Footwear Design & Line Development • Marketing & Brand Development • Design.

Bachelor Of Fine Arts - Bfa, Fashion/Apparel Design, 3.98 Gpa

Activities and Societies: • Suma Cuma Lauda Graduate • Awarded Top Student Award • Finished 4 year degree in two years • President.

Licensed Agent, Real Estate

Bachelor'S Degree, Marketing/Marketing Management, General, 3.92

•Worked with a team of marketing professionals to create print advertising campaigns, which highlighted products in dynamic settings.