Ashley May Email & Phone Number

Hackettstown, Nj, Us

Toulouse, Occitanie, Fr

- Leads the development and implementation of comprehensive commercial strategies aimed at propelling sales growth, ensuring profitability, and enhancing customer satisfaction on the direct-to-consumer eCommerce websites of Pierre Fabre’s four brands.- Designs, manages, and executes promotional strategies, utilizing tools and insights to ensure alignment with customer expectations, performance, return on investment, and market trends.- Orchestrates 24-month rolling business plan, outlining clear building blocks and KPIs to attain business objectives, while also developing multi-faceted action plans to address potential shortfalls.- Forecasts revenue, budget, and inventory annually, monthly and weekly.- Shapes affiliate marketing strategy in alignment with internal promotional planning to further maximize eCommerce sales performance, foster loyalty, and heighten awareness across diverse partner channels.- Negotiates complex vendor contracts for new affiliate network partner onboarding and for operational website development.- Uses data to identify opportunities, conduct market research, and communicate anomalies directly to the Chief Commercial Officer.

Toulouse, Occitanie, Fr

- Plans and facilitates brand offer promotions through coordination with cross-functional departments to drive engagement, conversion, traffic, and improved eCommerce customer experiences.- Manages agency partners’ alignment with brand teams and execution on display and paid search campaign goals to maximize profitability for Google, Bing, Meta, Snapchat, Pinterest and TikTok investments.- Oversees collaboration with agencies and PR team to plan and coordinate all affiliate exclusive promotional offers and online placements.- Ensures seamless operations of PO and invoice processes for all eCommerce vendor accounts as well as maintaining MOM/YOY expense and revenue ROI tracking for the P&L and AP/AR finance teams.- Responsible for building, designing, and optimizing post-purchase shipment emails, delivery tracking pages, and product review requests.- Uses data to identify opportunities, conduct market research, and communicate anomalies to the Director of DtC eCommerce and Chief Commercial Officer for the four brands, Eau Thermale Avène, Klorane USA, Glytone & René Furterer.

Toulouse, Occitanie, Fr

- Coordinates eCommerce offers and promotions for the 4 brands, Eau Thermale Avène, Klorane USA, Glytone & René Furterer.- Responsible for the setup of eCRM email and SMS marketing.- Analyzes sales and traffic data to inform the effectiveness of marketing strategies.- Assists with ongoing maintenance support and day-to-day updates for websites, including updating inventory, site merchandising, and site promotions.- Supports the Digital Marketing team to maximize SEO traffic and digital ad spend across various advertising platforms. - Maintains awareness of key business developments, global trends, and competitor analysis.

Toulouse, Occitanie, Fr

Ringwood, New Jersey, Us

Organized and led business-centric growth through efficient monitoring of key account sales, inventory statuses, and analyzing P&L data within the QuickBooks platform. Coordination included assistance with the creation of digital assets for partnered audio manufacturers, NeoDen pick and place associates, and effective scheduling on various digital marketing platforms; aligning internal strategies with affiliate organic and paid goals. Core Competencies:- QuickBooks reporting and PO invoicing- Email marketing- Photoshop & Illustrator- Method CRM - Social media posting, monitoring & conversion analysis

Bethesda, Md, Us

Assisted with hotel pre-opening development by refining internal design to align with brand style guide. Responsibilities included collaboration on brand-centric menu decisions, wine pairings, and the creation of fundamental processes and etiquette for the sales team. The role required efficient account management through building key client relationships both in-person and digitally, while also writing wedding client contracts and coordinating various group blocks.Core Competencies:- Hotel pre-opening preparation- FOSSE, Empower & SalesPro platforms- Event planning- Contract writing

Brand representative for Sussex County and Warren County; responsible for prospecting, engaging with, and opening sales agreements for territory clients. Set-up and exhibited at private and public promotional events. Included duties for the role involved A/B testing sales techniques, setting up and creating content to be used on social media, and providing a consumer analysis per event with insight into customer buying habits to be used for future marketing campaigns.Accomplishments to date:- Event sales conversion rate over 150%- Increased overall client sales by 160%- Gain of 3 key territory clients

General marketing and representation for various brand partners within Sussex County and Morris County territories. Set-up and exhibitor at private parties, concerts, and other public events.Key Brand Partners:- Jägermeister- Grey Goose- Gallo Wines- Jackson Family Wines- Jose Cuervo- EFFEN Vodka- Three Olives

Doctor Of Philosophy - Phd, Organizational Development And Leadership

Master Of Business Administration - Mba, Management Concentration

Bachelor Of Science - Bs, Management- Leadership Concentration

International Summer Program, Cross Cultural Management

Ophi: Oxford Poverty & Human Development Initiative - Seminar

Global Perspectives On International Equality - Seminar

Associate Of Science - As, Music Technology - Audio Recording Concentration