At Western Digital we create data storage solutions that power the technology of today and inspire the innovations of tomorrow.

Roles completed: Cloud Sales, OEM Sales, Channel Sales, Consumer Sales, Sales Operations

- Devoted over 20 hours/week to practice, competition, and travel in nationally ranked program, while maintaining strenuous off season training program- Served as the career ambassador for our Women’s Volleyball Team to model value of academic persistence and exemplify the importance of balancing athletic commitment with career growth

- Designed and implemented marketing campaigns for WD's social media, Amazon marketing, and eCommerce platforms- Delivered presentations featuring comprehensive market research and competitive analysis, enabling sales and marketing teams to identify key opportunities for market insertion and strategic positioning- Created educational blog posts for company's intranet to equip employees with valuable knowledge, foster continuous learning, and enhance internal communication channels

- Worked directly with Colgate's Associate Director of Athletic Communications and Creative Services to manage and provide content for the Colgate Athletics Department- Filmed and edited game highlights and outcomes of competitions throughout the year in preparation for social media platforms as well as local and national media outlets- Conducted in-depth analysis to pinpoint posts that maximized consumer engagement, utilizing findings to drive strategic content planning for future initiatives