Ashley Hayward Email & Phone Number

Peabody, Massachusetts

• Experience designing and developing responsive design websites using WordPress and DIVI• Good understanding of front-end technologies, including HTML, CSS, and PHP• Comfortable working with debugging tools such as Google Chrome inspector, Safari Responsive Design, etc.• Gained experience by building eCommerce stores specifically using WooCommerce and conducting performance tests• Mentor summer and winter creative technology interns

City Of Everett

• Orchestrated Village Fest, an event that draws more than 5,000 people from around the state: established entertainment lineup, created promotional campaign, coordinated city volunteers and workers, organized community outreach to vendors and solicited 10 sponsors• Managed ECTV office staff• Represented ECTV at public meetings and press conferences• Maintained the City website• Created logos for various City programs and initiatives, such as the 311 system• Coordinated the… Show more • Orchestrated Village Fest, an event that draws more than 5,000 people from around the state: established entertainment lineup, created promotional campaign, coordinated city volunteers and workers, organized community outreach to vendors and solicited 10 sponsors• Managed ECTV office staff• Represented ECTV at public meetings and press conferences• Maintained the City website• Created logos for various City programs and initiatives, such as the 311 system• Coordinated the annual Halloween Bash by creating all promotional graphic content, cold-calling for donations from local businesses, selecting the appropriate decor for the site, managing and handling the entire budget and photographing the event• Assisted the Director of Communications with writing a Request for Proposals (RFP) to initiate the City of Everett's rebranding marketing project• Finished the year with planning/managing the annual Christmas Tree Lighting, Mayor's Toy Drive and Photos with Santa events. Current Projects:• Mentoring the department's Digital Special Projects Intern from December 2016 - May 2017 with pre-to-post video production, writing, website and graphic design.• Planning 2017 special events for the City of Everett, including the City's 125th Anniversary. Show less

City Of Everett

As Assistant Director:• Worked with the Director of Communications helping with writing press releases, and content for the City of Everett's and Mayor's Facebook/Twitter pages.• Coordinated the City of Everett's annual Independence Day Celebration 2016 event. • Assisted with TV production for ECTV's both channels. • Photographed specific press conferences, citation opportunities, Council meetings and other events for press release purposes.

Everett, Ma

As a Producer, Editor, Graphic and Web Designer and Instructor:• Responsible for scheduling shows, filming, editing and broadcasting video for the City of Everett• Hosted several episodes of ECTV’s independently produced show called “Talk of the Town” • Produced and edited videos for city departments, including the Everett Fire Department and its monthly trainings • Designed all flyers for city events that are published on local newspapers, the city’s social media platforms and… Show more As a Producer, Editor, Graphic and Web Designer and Instructor:• Responsible for scheduling shows, filming, editing and broadcasting video for the City of Everett• Hosted several episodes of ECTV’s independently produced show called “Talk of the Town” • Produced and edited videos for city departments, including the Everett Fire Department and its monthly trainings • Designed all flyers for city events that are published on local newspapers, the city’s social media platforms and main webpage• Acted as the station’s social media administrator by launching its first Facebook page and managing all its content• Worked closely with local producers to assist with scheduling• Structured a curriculum to teach different realms of video production (in-studio, field and editing) to residents who wanted to produce their own show or volunteer• Assisted with the Director of Communications and the IT Department in the launching of the new City of Everett’s website (www.cityofeverett.com) • Revamped ECTV’s webpage for residents to gather information in a timely, organized fashion (www.cityofeverett.com/ECTV) • Post highlights and update information on the Mayor and City of Everett's Facebook pagesAs an Assistant Event Planner:• Collaborated with the Director of Communications and Wynn Resorts in assisting in Everett's first annual "Village Fest" that featured the original Wailers• Created the "Village Fest" logo that was displayed on the large concert stage, 10,000 cups, flyers and programs that were handed to the attendees• Helped coordinate the first annual City of Everett's "Halloween Bash"• Planned and coordinated the City's annual 2015 Christmas Tree Lighting event • Organized the "A Visit with Santa" event; an event that invited Everett families to take free photos with Santa. Photos were then available for download online.• Coordinated the City's second annual Easter Spring Fling event 2016 Show less

Medford, Ma

• Promoted the iHeartMedia cluster (Kiss 108, JAM'N 94.5, 101.7 The Bull & Evolution 101.7) at various events• Assisted at the station's most prominent concerts backstage handling the Photo Opportunity (Meet & Greet) lounge. List of concerts are as follows: Summer Jam 2013, Jingle Ball 2013, Summer Jam 2014, Kiss Concert 2014, Monster Jam 2014 and Jingle Ball • Handled the front desk dealing with phone calls, transferring calls and helping contest winners

Medford, Ma

• Wrote copy for on-air talent to read live on the radio for Dunkin Donuts commercials.• Pulled and edited air checks via the tracker and Audacity. • Pulled multiple reports via Viero.• Entered production orders via vCreative. • Screen shot banners for clients on the JAM'N 94.5 home page. • Completed contest and appearance forms for the station, as well as gather items from the Street Teamers for specific events. • Created brochures and table signs for the Clear Channel… Show more • Wrote copy for on-air talent to read live on the radio for Dunkin Donuts commercials.• Pulled and edited air checks via the tracker and Audacity. • Pulled multiple reports via Viero.• Entered production orders via vCreative. • Screen shot banners for clients on the JAM'N 94.5 home page. • Completed contest and appearance forms for the station, as well as gather items from the Street Teamers for specific events. • Created brochures and table signs for the Clear Channel Internship Fair at Emerson College. • Did a few recap presentations for clients that were sponsors for Summer Jam• Assisted with setting up and taking down the VIP BBQ at Summer Jam, as well as help with the sponsors with any necessities. Show less

Greater Boston Area

• Responsible for maintaining social media, including Twitter, Pinterest and Facebook, for the CW56.• Consistently posted web videos for the CW56 featured shows each week, as well as embedding videos from NBC News using WorldNow Web Producer 9.0. • Constantly updated several pages, such as Entertainment, Sports, and World News on the WHDH webpage with stories from The Associated Press.

North Andover, Ma

• Competency in video and audio equipment. • Assisted a variety of students working with specific programs, including Photo Shop, iMovie and Final Cut Pro. •Recorded campus events using HD cameras and studio dubbing. • Helped with checking in and checking out equipment for students to utilize.

Cambridge, Ma

• Monitored the studio, while on-air talent was preparing their 30-minute shows.• Checked audio, camera angle and focus, and lighting in preparation for live broadcasts.• Maintained studio production schedule, making sure timing for all broadcasting were completed in a 30-minute time slot.

North Andover, Ma

• Managed social media for the college health center to promote services available to students.• Accomplished in increasing website traffic, while conducting and producing student interviews for the online student health magazine• Promoted learning and shared experiences said by students at Merrimack College.

Bachelor Of Arts (Magna Cum Laude), Mass Communication/Media Studies

Activities Involved In: - 2009 to 2010 Merrimack Programming Board (Concert Committee) - 2010 to 2011 Student Assistant for Girad School.

Relaciones Internacionales | International Relations, Received Certificate In June 2012

*I also met with a tutor three times a week on my own time gaining knowledge on how to write Spanish, as well as, learn conversational.