Ashley Flaws Email & Phone Number

West Des Moines, Iowa, United States

-Craft compelling content for digital marketing clients including blog posts, social media and webpages-Adopt various writing styles and tones to match each client’s voice, with an emphasis on creating interest around complex topics and client service offerings-Perform keyword research and implement SEO best practices throughout copy-Optimize and refresh client content with relevant keywords and updates-Assist in branding efforts for web development clients, including writing… Show more -Craft compelling content for digital marketing clients including blog posts, social media and webpages-Adopt various writing styles and tones to match each client’s voice, with an emphasis on creating interest around complex topics and client service offerings-Perform keyword research and implement SEO best practices throughout copy-Optimize and refresh client content with relevant keywords and updates-Assist in branding efforts for web development clients, including writing homepage and interior page copy for website launches-Follow content briefs and assignments, conduct research and provide timely turnarounds for client projects-Collaborate with digital marketing and web development teams to best assist clients with content marketing needs-Proofread and edit various projects as needed to strengthen tone and messaging Show less

Des Moines, Iowa, United States

Des Moines, Iowa

-Managed membership communications, including retention and recruitment efforts-Promoted association events through targeted social media and email campaigns-Produced weekly e-newsletter-Created print and digital marketing materials -Maintained association-managed websites and social media channels-Coordinated non-dues revenue sources, including website/e-newsletter advertisements, endorsed vendor partnerships, and sponsorship and exhibitor sales for association… Show more -Managed membership communications, including retention and recruitment efforts-Promoted association events through targeted social media and email campaigns-Produced weekly e-newsletter-Created print and digital marketing materials -Maintained association-managed websites and social media channels-Coordinated non-dues revenue sources, including website/e-newsletter advertisements, endorsed vendor partnerships, and sponsorship and exhibitor sales for association events-Monitored and leveraged analytics for maximum engagement across all platforms Show less

Des Moines, Iowa

-Worked with special-interest partnership publications such as Happy Paws, Forks Over Knives, Eat This, Not That and Hungry Girl-Managed production schedule and editorial calendar-Copy-edited content for client-Coordinated and procured products for photo shoots-Wrote product captions and pet stories

-Wrote and edited recipe stories, following through test kitchen and photo planning-Pitched, researched and wrote pet column-Created article intros, headlines and table of contents text-Connected with sources and proofed submitted content-Identified products for roundups-Fact checked

Des Moines, Iowa Area

-Wrote and edited articles for bi-annual magazine, bi-weekly newsletter and yearly membership directory-Produced newsletter using InDesign, Dreamweaver and Constant Contact-Brainstormed content ideas-Collaborated with staff-Communicated with sources

Des Moines, Iowa

-Converted magazine content into online format with Contentful.com-Optimized headlines, subheadlines and intros for search engines-Determined photo placement

Des Moines, Iowa Area

-Wrote weekly story-Interviewed sources-Met all deadlines

The Pedestrian was a magazine concept developed in my magazine staff writing class. I was responsible for:-Pitching story ideas-Writing several pieces throughout the year, including a Q&A, profile and feature story-Collaborating with a team of two video students to create a video component for each article

Des Moines, Iowa Area

-Wrote and researched stories-Met all deadlines-Collaborated with editors, photographers and designers

United States

-Pitched ideas-Crafted content for college freshmen, ranging from personal essays to listicles

Bachelor Of Arts - Ba, Journalism

Graduated Summa Cum Laude in December 2019

Education record

Activities and Societies: Track, Cross Country, National Honor Society, Student Council, Yearbook, SHIFT Happens