Ashley is an award-winning marketing & communications professional with nearly 18 years of experience in the hospitality industry. As the Director of Marketing for Visit The Woodlands, Ashley oversees all aspects of marketing & communications for the organization including advertising, brand management, integrated marketing campaigns, media & public relations, online initiatives and strategic partnerships.Ashley is a leader in both the tourism industry as well as her community. She currently serves on the Marketing Task Force for Destinations International and is an active alumni of Leadership Montgomery County. Ashley is chair of The Woodlands Marketing Committee, a group of Woodlands-area marketing professionals that collaborate to bring visitors to The Woodlands and create economic impact for the community.A resident of The Woodlands, Ashley believes in the power of community and giving back. She volunteers in the youth ministry program at St. Anthony of Padua in The Woodlands as well as for various non-profit organizations in Montgomery County.Ashley is a graduate of Lamar University in Beaumont, Texas with a Bachelor of Business Administration degree in Marketing. She holds a certification as a Texas Destination Marketer (TDM) from the Texas Association of Convention and Visitors Bureaus (TACVB) and a certification as a Certified Tourism Executive (CTA) from the Texas Travel Alliance.Specialties: Leadership | Project Management | Process Improvement | Brand Strategy | Digital Marketing | Advertising | Public Relations | Social Media | Content Marketing | Destination Marketing Clifton Strengths: Achiever | Focus | Relator | Responsibility | Restorative