Ashley Valentine Email & Phone Number

Camp Springs, Maryland, United States

Design and develop training material for online courses and instructor-led training, working with OSI divisions to identify and select content:• Work with OSI leadership to identify and assess training objectives and needs, evaluate, and strategize training delivery options, and research and develop course materials for both classroom and online training.• Analyze and evaluate current training and training plans to ensure the training is compliant with all federal, departmental, and agency policies and standards.• Work with stakeholders to develop and implement the training rollout plan, ensuring training is properly available in the agency’s Learning Management System (LMS) and that the target audience completes the training as required.• Analyze and assist with the planning, development, and coordination of OSI Training Program.

Maryland

• Advised, educated, mentored, consulted and supported qualified potential studentsin achieving their professional and personal goals by enrolling them in one ofWalden University’s higher education programs.• Provided excellent customer service by communicating company-wide policies,procedures, technologies and was an overall voice of Walden University whiledelivering a successful student experience.• Mastered utilizing higher-education tools such as Salesforce, Banner, Marketo,Blackboard and PowerFAIDS.• Developed reports, dashboards, and processes to continuously monitor data qualityand integrity while completing the student enrollment process as well as the successof my teammates.

Hanscom Afb

• Served as secondary Web Page Designer for the 66th Force Support Squadron byconducting maintenance of the website to include periodic updates and maintainingweb pages utilizing Dreamweaver and writing HTML language code as well ascreated digital media content for web, print and social media through the use ofIllustrator, InDesign and Photoshop.• Collaborated with the marketing team to develop and implement marketingprograms for the Squadron. Assisted the Marketing Director in developingcommunication strategies to determine the most effective and efficient method ofreaching the target market. Makes recommendations to activity managers on thedesign of effective advertising vehicles and appropriate media mix.• Assisted in planning marketing campaigns designed to enhance participation insquadron activities considering the characteristics of the target audience and themedia mix necessary to reach them.

Hanscom Afb

• Performed a full range of marketing and graphic illustrator duties for the ForceSupport Squadron. Relayed instructions from supervisor to all personnel inmarketing department, initiated work-fl ow, set the work pace and demonstratedproper work methods. Solicited, received and organized monthly submissions anddetermine and implemented advertising and promotion plans utilizing all forms ofmarketing media.• Made recommendations to FSS facility managers and flight chiefs on programmodifications and enhancements. Assisted FSS employees in developingmarketing strategies: effective advertising methods and appropriate media mixes.Compiled data for marketing research and developed surveys and other feedbacktools. Kept leadership and facility managers informed of customer interests andcomments in relation to programs, events and services.• Maintained robust FSS web presence on HanscomServices.com, scheduled dailyFSS social media, and electronic media to effectively reach customer base andencourage new customers for FSS. Used design programs to produce graphicimages for electronic and printed mediums in order to promote FSS programs,events and services. Prepared and submitted information for base newspaper andother base news feeds.

• Worked closely with senior management to coordinated marketing programs suchas community donations, and provided artwork for community events.• Researched, ordered, tracked, distributed and inventoried promotional items forgiveaways and managed vendor relationships. Worked closely with Bankmanagement and outside agencies as the point of contact for various tasks andprograms. Developed and implemented branch merchandising strategies topromote the Bank’s products and services.• Designed banners, flyers, posters, brochures, ads and counter-cards for marketingpromotions, services and products. Attended graphic design courses in order tostay relevant within the design field.

Cannon Afb, Nm

• Helped develop and implement marketing programs for the Services Squadronand helped determine marketing techniques/strategies to increase efficiency,enhance participation and increase financial income to Services activities.• Participated in conducting qualitative and quantitative market research byadministering surveys, collecting data, tabulating responses, and assisting theMarketing Team in analyzing results.• Assisted in conducting advertising campaigns, obtained information on upcomingevents, special programs and offers for activity managers. Cooperated in planningmarketing campaigns designed to enhance participation in Services activities byconsidering the characteristics of the target audience and the media mix necessaryto reach them.• Attended major Services Squadron events and provided constructive marketingfeedback to the activity manager. Prepared and presented briefings to base functionssuch as Newcomers Orientation, First Term Airman Center and Commander’s Call.• Utilized large format printer in order to produce posters and oversized banners,oversaw the production of monthly magazines, and distribution of said products.Distributed outdoor signs, banners, flyers, posters, brochures, menus and otherprinted material for marketing purposes. Responsible for proofreading materialsprior to publication. Managed the marketing deadline schedule and changed printand digital marketing media as deemed necessary.

Portales, Nm

• Designed an assortment of flyers, promotional materials, and direct mailers for upcoming events. • Provided direct follow-up to students and their familes in regards to upcoming events to promote maximum participation and attendance. • Maintained an orderly office environment while performing administrative duties.

Portales Nm

• Prepared and delivered sales presentations to business owners about their current marketing needs and initiated new means of marketing to enhance their business growth by placing ad campaigns in local newspapers and online advertising. • Partnered with graphic designer to coordinate advertising promotions to best appeal to the customer’s needs and the client’s budget.• Successfully met and exceeded monthly revenue goals by forming close relationships with members of the community, gaining their business, upselling existing accounts and prospecting for new accounts, leads, and sales opportunities.

Master Of Science - Ms, Educational/Instructional Media Design

Associate’S Degree, Graphic Design

Activities and Societies: Future Graphic Designers of America, National Society of Leadership and Success.Graduated with Highest Honors

Bachelor Of Business Administration (Bba), Marketing

Activities and Societies: Marketing Club, Cheerleading, Dawg Days Counselor