Ashley Rosser Email & Phone Number

Collaborate with cross-functional teams to develop, manage, and execute large-scale events, including trade show booths, proprietary events and third-party sponsorships.Lead vendor negotiations, manage budget, logistics oversight, event app development, and on-site execution for client-facing events.Successfully managing multiple high-stakes projects simultaneously, excelling in problem-solving, contingency planning, and enhancing attendee experience.

Managed and executed a diverse range of projects, including large-scale conferences, summits, virtual events, brand activations for Oracle's Live Nation partnership, and exclusive activations for Oracle's SailGP partnership, enhancing client engagement and achieving business outcomes.Led pre-to-post event production, overseeing logistics, budgets, and cross-functional teams to ensure seamless execution and successful event outcomes.Collaborated with creative leads, strategists, and internal sales teams to produce innovative experiences rooted in strategy and purpose for deals above $1M.Created and maintained intricate project timelines, allocated resources, and streamlined processes utilizing project management software such as Wrike.

Client: NissanManaged development of assets for multi-million dollar national advertising campaignsCreated and managed detailed project plans, ensuring that all deliverables are tracking for on time client deliveryManaged cross functional work streams by coordinating deliverables from internal departments including creative, production, and strategyManaged relationships with external vendors and agency partners

Nashville Metropolitan Area

Established and maintained production timelines, created shoot schedules, and negotiated with external vendorsTracked budgets and oversaw project organization to ensure dates and deliverables were clearly communicated and executedConsistently managed multiple projects in various stages of productionRemotely directed talent and collaborated with a team of editors to create high-quality video content

Greater Nashville Area, Tn

Clients: Warner Music Group, Pilgrimage Music Festival, SunFest, Old Settler's Music Festival, Country Jam Music FestivalCreated, analyzed and optimized paid media content for Facebook, Instagram, Google, Twitter and LinkedIn.Maximized ROI and lead generation by analyzing metrics such as page views, clicks, ad impressions, purchases and revenue.

Gainesville, Florida Area

-Collaborated to execute seven annual events ranging in attendance from 100-5,000-Tracked spend within the allocated budget and built effective reports to determine performance and ROI of events-Supported the Events Director through scheduling meetings, managing event timelines and on-site set up-Created and update the Event Brief (pre-event) and Event Debrief (post-event)