Ashley Turner Email & Phone Number

Arlington, Virginia, United States

Bethesda, Maryland

Potomac, Md

Manage the Communications department for a nationwide specialty wine retailer. Supervise two direct reports and department budget.Serve as gatekeeper of all internal communications distributed from corporate office to employees of more than 100 stores. Reduced amount of communications distributed to stores by 20 percent; initiated first company newsletter; standardized store policies and procedures.Compose executive speeches, communications and presentations as needed.Oversee content and logistics of more than 15 sales meetings per year, manage logistics, budget, presentation content, and contract negotiations for a three-day annual corporate meeting and store manager training conference, which includes more than 500 attendees. Organized first offsite district manager meeting; standardized meeting materials; reorganized and reduced number of meetings held annually, resulting in expense reduction. Oversee standardization of company Intranet and created a SharePoint content management system, increasing Intranet awareness and the number of active users company-wide. Created a SharePoint site that streamlined the promotions, advertising and merchandising departments, allowing for higher visibility of processes and various store initiatives.Serve as communications consultant for 16 corporate departments. Responsibilities include proofreading and editing, and development of communications strategies and plans for system rollouts and other company initiatives.

Identified business need and implemented a store task management system, resulting in project traction and corporate visibility on field task completion. PMO responsibilities included vendor selection, functional requirement documentation, AS-IS/TO-BE statements, testing, written proposals, ROI and training.Integrated all field communications into the task management system to gain traction on company initiatives and field store workload by reviewing the necessity of the task as it relates to business needs and trends.Managed company Intranet site, utilizing SharePoint as the platform. Responsibilities included design, build, content management, permissions and governance.Worked with internal partners to develop and enhance SharePoint in accordance with company initiatives by creating more than 10 subsites which provided corporate and field employees access to policies, forms, training documents, product details and benefits information in a centralized location. Utilized and designed web parts to streamline manual processes, resulting in more efficient communication between corporate and the field.

Developed, edited and sent an average of 30 communications weekly. Served as gatekeeper of information from 16 corporate departments to more than 100 stores. Worked with departments to assist with their directives, initiatives, and new processes and procedures to ensure effectiveness at store level.Created and implemented a style guide that standardized communication fonts, colors and sizes, as well as timing and execution for all corporate communications.Consulted on training documentation to ensure continuity between training, policies and communications, and to ensure materials are clear, concise and user-friendly.

Partnered with departments to create and update policies for field policy and procedure manual.Created training documents, memos, forms, messages and calendars for field and corporate use.Edited and reviewed corporate documents from more than 12 departments.Worked with corporate departments to create a weekly newsletter to streamline communication for the field.Partnered with outside vendor to develop and implement an online database for document management.