Ashley Talley Email & Phone Number

Los Angeles, Ca, Us

Novato, Ca, Us

Fort Lauderdale , Fl, Us

Fort Lauderdale , Fl, Us

Reporting directly to the CEO/Founder and responsible for budget and performance of Paid Media, Influencer, Affiliate, Email/SMS, Brand Campaigns, OOH, Podcasts, and all other marketing channels.Contributed to launch of new sales channels, including Amazon and wholesale.

El Segundo, Ca, Us

Translate business objectives into integrated marketing strategy and campaign plans across Paid Social, Paid Search, Programmatic Display & Video, and Affiliate marketing. Analyze and optimize media spending around client business goals using web analytics platforms (Google Analytics, Adobe Analytics), ad platform performance, and audience & creative-level performance. Own paid media budgets, flighting, and forecasting.Develop testing roadmaps and campaign set-up frameworks to ensure that we are driving strategy forward and able to clearly communicate results and impact to clients.

El Segundo, Ca, Us

El Segundo, Ca, Us

Responsible for driving growth and innovation for key agency accounts across social platforms while overseeing strategic integration of paid media channels.Heavy performance-marketing focus for DTC clients, specifically within fashion and lifestyle.Add executive level strategic support for all clients in book of business while also continuing to execute and own entire social advertising strategy for select clients. Lead, train, and develop a team of social media marketers. Analyze social performance of the agency book of business to identify landscape trends that can contribute to client growth opportunities.Expand agency expertise into new social platforms, ad tech, and partners. Share functions of agency department operations, including forecasting, leading department and executive team meetings, process development, hiring, and cross-department partnership.

El Segundo, Ca, Us

El Segundo, Ca, Us

Costa Mesa, California, Us

Worked alongside Media/Advertising and Ecommerce to plan paid social promotions that drove results and maintained our brand voice.Teamed up with vendors and our in-house team to integrate social activity onto vans.com in order to make the shopping experience more personable at every step. Engaged the social community and leveraged user generated content to increase purchase volume. Planned social content surrounding Vans events and key verticals for all social platforms.

West Mifflin, Pennsylvania, Us

Found new vendors and products for redemption and retail. Managed inventory, including creating Cost of Goods Sold reports and adjusting spending and pricing accordingly. Prepared daily reports on revenue comparison and variance to budget. Sought out problems or areas of the company that could use improvement and developed solutions. Led and motivated a team of over 30 people. Ensured guests and team members were continuously having the best possible experience at our park.

Long Beach, Ca, Us