Ash Welsh Email & Phone Number

Vancouver, BC, CA

Vancouver, British Columbia, Canada

• Key Achievements:
• Spearheaded the implementation of the Shape Up methodology, resulting in a remarkable 200% surge in developer output and an evident increase in developer satisfaction, fostering a positive and motivated work environment.
• Orchestrated the development of an industry-specific document management solution, akin to DocuSign, drawing significant attention and recognition within the industry.Key Responsibilities and Current Activities:
• Lead the strategic direction of product development by conceptualizing and aligning the product roadmap with company goals and market demands, leveraging a keen understanding of industry trends and customer needs.
• Coordinate and oversee cross-functional teams, ensuring effective communication, collaboration, and timely execution of project objectives.
• Collaborate closely with key stakeholders to identify, assess, and prioritize initiatives based on their alignment with strategic goals and customer requirements.

North Vancouver, British Columbia, Canada

• Designed a big data analysis interface that compares anonymous client data with masses of national and industry data to assist clients with optimizing their operations.
• Provided leadership through a company-wide transformation of product development processes that moved us to data-driven product development decision making and a new metrics system.
• Translate business needs from clients into user stories and acceptance criteria, work with the design team on mockups, then see those features through all development stages to deployment.
• Directed a 10-person team of designers, front-end and back-end system engineers, and quality assurance specialists.
• Conveyed product releases clearly and compellingly through live and virtual presentations.
• Implemented strong problem solving abilities and outside-the-box thinking.

North Vancouver, Canada

• Managed all product development for the Equestrian SaaS product.
• Integrated the product with the primary Equestrian Insurance provider in Canada.
• In collaboration with subject matter experts, such as our CFO, I designed and deployed wide ranging solutions, including financial systems that split revenue and posted deferred revenue, API integrations for real-time.
• Analyzed qualitative and quantitative data to determine the highest value features to develop.
• Translated business needs from major provincial and national clients into requirements and mockups, and saw those designs through all development stages to deployment.
• Worked collaboratively with project managers, UI/UX designers, front-end and back-end coders, the QA team, and the deployment team to bring features to life that met or exceeded internal and external stakeholders’ needs.

Squamish, BC

• Primary contact for all internal and external stakeholders on the District-wide ERP roll-out of Unit 4 Business World and successfully built relationships with impacted departments and external vendors.
• Coordinated the Unit 4 Business World ERP roll-out (the largest IT acquisition the District had ever made), including project planning, requirements gathering, solution development, functionality and business process.
• Ran virtual meetings with consultants, vendors, and other stakeholders.
• Identified, investigated and resolved system configuration issues and implemented system improvements and optimizations.
• Lead technical meetings to integrate District systems into the fully-fledged ERP.
• Defined, documented, configured and tested functionality such as complex workflows in collaboration with all 16 District departments.

Vancouver, Canada

• Was the lead implementation consultant (onsite and remote work) on SaaS registration solution projects for: - Montgomery County, Maryland - The City of Winnipeg - George Washington University, Washington D.C..
• Actively logged bugs and product improvements using JIRA and joined product department meetings to push for edits to the software development roadmap to address high-impact issues and build high-benefit improvements.
• Delivered rapid, on-the-fly software, hardware, configuration and networking issue identification and resolution while remaining calm, professional, positive, and client-focused during all consulting sessions.
• Routinely performed business process reviews for organizations which covered requirements gathering, software integrations, strategizing data migration, risk identification and mitigation, business process.
• Performed onsite and remote training for up to 30 attendees at a time.
• Developed an exceptional ability to solve complicated organizational and technical problems to exceed client expectations.

At RewardStream I managed the development and deployment of loyalty-marketing websites for clients such as Nestle, T-Mobile, and AT&T.

Myself and four other Master’s degree alumni developed a gesture recognition technology company aimed at providing interactive advertising, information delivery, and entertainment. I managed internal stakeholders, clients, and projects in a rapid-paced, start-up, innovation-driven environment. We pitched VCs and received investment to develop projects for.

Master Of Digital Media, Business, Management, And Technology

Ba, Cognitive Systems