Ashley A. Email & Phone Number

Washington, District Of Columbia, United States

Regularly work under limited supervision to design and implement new internal and external communication strategies to inform all staff, donors, volunteers, members, alumni, and future community members about upcoming events, fundraising campaigns, quarterly updates, and more. Serve as the contact to disseminate what information is appropriate for media relations and when to best share it. Research, develop, and publish original content for BoMF’s social media platforms and compile monthly reports analyzing trends for the Senior VP of Development and Marketing. Current duties also include:● Help build Back on My Feet’s social media presence across multiple channels.● Make recommendations on where to strategically drive engagement with external stakeholders.● Analyze and measure the impact of Back on My Feet’s brand.● Collaborate with UX and Graphic Design Manager to create thumb-stopping content and acompelling user journey.● Prepare shot lists and coordinate external photographers.● Draft Press Releases and coordinate posting in appropriate media outlets.● Draft remarks for CEO and other staff in preparation for media opportunities and events.● Collect member and alumni stories for use across the Back on My Feet communication plan.

Palisades, Ca

Inform all students, parents, community members and staff with the latest information concerning the school through MailChimp○ Increased overall open rate from 16.04% to 24.2%Create content for our social media profiles, paid ads targeted to a diverse demographic, weekly newsletter, and Pali’s website○ Increased Post Reach by 43% and Post Engagement by 32% on Facebook○ Increased Impressions by 6% and Followers by 26% on TwitterManage social profiles, marketing efforts, and promotional calendarsUtilize photography, photo/video editing, and graphic design skills for social profiles, powerpoint presentations, palihigh.org, and campus beautificationUpdate and maintain the website content with pictures, links, events and relevant content at ​www.palihigh.org

Encino, Ca

Building a Social followingBuilding an interest and following Developing a “voice” for brandsExecuting social and marketing materialsInterfacing with brands in the development phaseManage social profiles, marketing efforts, and promotional calendars

Santa Monica, Ca

Increased foot traffic for the website by 20% from the previous year. Pushed cross marketing which has resulted in sold out events. Update and maintain club roster with over 750 members. Light event planning, decorating, and set-up.

Santa Monica

Designed and planned camp activities to be conducted for the children Implemented the daily schedule, directed and supervised children in spontaneous/planned activitiesHeld responsibility for the safety, personal care and discipline of the children

Downtown Los Angeles

Merchandised and organized the showroom. Assisted the sales team with all preparation necessary for appointments. Assisted stock associates with pulling, packing, and shipping.Participated in LA Market trade show. General office duties: phone calls, filing, selling reports, etc.

San Francisco Bay Area

Utilized my communication skills to communicate effectively with children to teach them new skills in gymnasticsOrganized games and field tripsExhibited and maintained a fun, positive, enthusiastic atmosphereAttended to problems and communicated issues before they escalated and became detrimentalManaged a group of three lead summer camp counselors as well as 56 first through fifth grade girls

San Francisco Bay Area

Measuring, classifying and describing inventoryStyling and photographing itemsFolding, sealing and shelving processed piecesFulfilling customer orders

San Francisco Bay Area

Greeted guestsAccompanying the guest to the room, pulling the luggage on a rackFront desk and lobby duties: including cleaning, checking in, etc.Assistance with housekeeping, and maintenanceSetting up wine and appetizers for guests

San Francisco Bay Area

● utilized my customer service skills to assist with customers● handled cash, gift cards, voids and returns● greeted customers

Greater Los Angeles Area

Manage online database (Fashion GPS) of entire sample collectionEntering new samples and keeping track of samples on loanMerchandise collections in showroom to maintain appearance for stylists and buyersContact stylists to set up appointments and locate sample returns1 of 3 interns to be invited to help at Project, Las Vegas Tradeshow

Greater Los Angeles Area

Created displays to attract clienteleProcessed shipmentGained knowledge on products to help my selling edgeUtilized customer service skillsHandled cash and deposits opening and closing

San Francisco Bay Area

Utilized elevated levels of sales and service to maximize sales performanceMet weekly as well as monthly sales goalsComplied with all sales related policies and proceduresProvided the highest level of customer serviceAssisted in the maintenance of all inventory in the stockroom and on the selling floorMerchandise selling floor

Master Of Science (M.S.), Communications

Bachelor Of Arts (Ba), Fashion Journalism

Activities and Societies: Cheerleading, Track and Field, and Beyond the Front Row Fashion Club