Md. Ashrafuzzaman
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Md. Ashrafuzzaman Email & Phone Number

Senior Growth Product Manager || Fintech || bKash || Financial Products at bKash Limited
Location: Dhaka, Bangladesh, Bangladesh 7 work roles 3 schools
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Current company
bKash Limited
Role
Senior Growth Product Manager || Fintech || bKash || Financial Products
Location
Dhaka, Bangladesh, Bangladesh
Company size
2224 employees

Who is Md. Ashrafuzzaman? Overview

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Quick answer

Md. Ashrafuzzaman is listed as Senior Growth Product Manager || Fintech || bKash || Financial Products at bKash Limited, a company with 2224 employees, based in Dhaka, Bangladesh, Bangladesh. AeroLeads shows a matched LinkedIn profile for Md. Ashrafuzzaman.

Md. Ashrafuzzaman previously worked as General Manager at Bkash Limited and Deputy General Manager, Product Growth, Financial Products at Bkash Limited. Md. Ashrafuzzaman holds Master Of Business Administration (M.B.A.), Accounting Information System from University Of Dhaka.

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Email format at bKash Limited

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bKash Limited

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Profile bio

About Md. Ashrafuzzaman

Expart in Fintech, digital banking and payment product management, growth and analytics. Have regorous experience in preparing strategy, roadmap, product planning and implementation, product development, data analytics (Tableau, PowerBI, Python, Excel etc.) Campaign Management, Communication planning and Customer Lifecycle Management.

Current workplace

Md. Ashrafuzzaman's current company

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bKash Limited
Bkash Limited
Senior Growth Product Manager || Fintech || bKash || Financial Products
dhaka, dhaka, bangladesh
Website
bkash.com
Employees
2224
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7 roles

Md. Ashrafuzzaman work experience

A career timeline built from the work history available for this profile.

General Manager

Current
Bkash Limited

Dhaka, Bangladesh

Apr 2024 - Present

Deputy General Manager, Product Growth, Financial Products

Bkash Limited

Dhaka, Bangladesh

Products: Bank, Card, Remittance, Digital Insurance, Loan, Savings, Micro-finance, Payment, ATM CashoutKey Responsibilities:★ Prepare product strategy & road-map★ Revenue planning, budget and implementation★ Market visit to understand customer feedback★ Product performance monitoring and growth drive★ Strategic campaign planning & performance analysis★.

Jul 2021 - May 2024

Associate Product Manager - Cards & Digital Financial Services

The City Bank Ltd

Dhaka, Bangladesh

  • Project And Products:Instant Card Issuance, Virtual Card, Digital Acquisition, Dual Currency Debit, Micro ATM, Customer and Merchant Loyalty, Ecommerce, Early Engagement, Charn Management, Digital Financial Services etc.
  • Business Analysis & Customer Lifestyle Management:Develop and design campaigns to increase revenue; responsibilities include – case analysis, campaign design, acquisition & marketing strategy and budget forecast.
  • Strategic Marketing &… Show more
  • Strategic Marketing & Planning:Design the yearly campaign calendar & strategic marketing initiatives for overall Cards Business in line with the bank’s revenue budget to maintain the TOM awareness among target base.
  • Portfolio Management:Monitoring & analyzing the key factors of issuing portfolio (card activation and churn management, sales, acquiring initiatives, activation & service) and design categorized programs, worked.
  • Loyalty Program Management:Manage Membership Rewards program, develop campaigns and launched better point redemption options to stimulate spending on cards and implement customer retention & engagement plans through.
Jan 2018 - Feb 2021

Assistant Manager - Loyalty, American Express

The City Bank Ltd

Dhaka

  • Loyalty Program Management:Manage Membership Rewards program, develop campaigns and launched better point redemption options to stimulate spending on cards and implement customer retention & engagement plans through.
  • Strategic/Loyalty Partnership Management:Support partnership development and ongoing engagement for the loyalty program across various… Show more
  • Strategic/Loyalty Partnership Management:Support partnership development and ongoing engagement for the loyalty program across various categories. Engage with external partners to develop unique rewards experiences for.
  • Business Analysis & Customer Lifestyle Management:Develop and design campaigns to increase bill business; responsibilities include – case analysis, campaign design, acquisition & marketing strategy and budget forecast.
  • Strategic Marketing & Planning: Design the yearly campaign calendar & strategic marketing initiatives for overall Cards Business in line with the bank’s revenue budget to maintain the TOM awareness among target base
  • Portfolio Management: Monitoring & analyzing the key factors of issuing portfolio (card activation and churn management, sales, acquiring initiatives, activation & service) and design categorized programs, worked.
Dec 2015 - Dec 2017

Business Support - Financial Analyst

Lankabangla Finance

Safura Tower, 20 Kemal Ataturk Avenue, Banani, Dhaka.

Analyzing financial statements, performance and Cash-flow of corporate and institutional clients, Preparing reports and projections based on this analysis, Develop Projected/Forecasted Financial Statement for Project Finance, Evaluating current capital expenditures and depreciation, Exploring investment opportunities, Establishing and evaluating profit.

Oct 2012 - Dec 2015

Project Internship

Brac Bank Limited

Anik Tower, Niketon Gate 4, Gulshan Tejgong Link Road, Gulshan 1, Dhaka.

Market Survey, Direct Customer Communication, Data Management, Report Generating through SPSS, MS office softwares, work for Bank's Product Program Guideline (PPG). comparing product features with existing competitor's product available in the Industry.

Mar 2012 - Jun 2012
Team & coworkers

Colleagues at bKash Limited

Other employees you can reach at bkash.com. View company contacts for 2224 employees →

RI Rizwan Islam Rizwan Islam Colleague at Bkash LimitedDhaka, Bangladesh, Bangladesh View → KN Kumrun Nahar Keya Kumrun Nahar Keya Colleague at Bkash LimitedBangladesh, Bangladesh View → SI Saiful Islam, Csca™ Saiful Islam, Csca™ Colleague at Bkash LimitedPatuakhali District, Barisāl, Bangladesh, Bangladesh View → LI Labiba Imam Labiba Imam Colleague at Bkash LimitedDhaka, Bangladesh, Bangladesh View → FR Fazla Rabby Fazla Rabby Colleague at Bkash LimitedChattogram, Bangladesh, Bangladesh View → FA Ferdaus Ahmed Ferdaus Ahmed Colleague at Bkash LimitedDhaka, Dhaka, Bangladesh, Bangladesh View → AL Amrita Lourd Rozario Amrita Lourd Rozario Colleague at Bkash LimitedDhaka, Bangladesh, Bangladesh View → JK Jahid Kamal Jahid Kamal Colleague at Bkash LimitedDhaka, Bangladesh, Bangladesh View → JI Jahidul Islam Jahidul Islam Colleague at Bkash LimitedBangladesh, Bangladesh View → FA Fairooz Alam Fairooz Alam Colleague at Bkash LimitedDhaka, Bangladesh, Bangladesh View →
3 education records

Md. Ashrafuzzaman education

Master Of Business Administration (M.B.A.), Accounting Information System

University Of Dhaka

Higher Secondary Certificate (Hsc), Business Studies, 5.00 (A+)

Dhaka Board
FAQ

Frequently asked questions about Md. Ashrafuzzaman

Quick answers generated from the profile data available on this page.

What company does Md. Ashrafuzzaman work for?

Md. Ashrafuzzaman works for bKash Limited.

What is Md. Ashrafuzzaman's role at bKash Limited?

Md. Ashrafuzzaman is listed as Senior Growth Product Manager || Fintech || bKash || Financial Products at bKash Limited.

Where is Md. Ashrafuzzaman based?

Md. Ashrafuzzaman is based in Dhaka, Bangladesh, Bangladesh while working with bKash Limited.

What companies has Md. Ashrafuzzaman worked for?

Md. Ashrafuzzaman has worked for Bkash Limited, The City Bank Ltd, Lankabangla Finance, and Brac Bank Limited.

Who are Md. Ashrafuzzaman's colleagues at bKash Limited?

Md. Ashrafuzzaman's colleagues at bKash Limited include Rizwan Islam, Kumrun Nahar Keya, Saiful Islam, Csca™, Labiba Imam, and Fazla Rabby.

How can I contact Md. Ashrafuzzaman?

You can use AeroLeads to view verified contact signals for Md. Ashrafuzzaman at bKash Limited, including work email, phone, and LinkedIn data when available.

What schools did Md. Ashrafuzzaman attend?

Md. Ashrafuzzaman holds Master Of Business Administration (M.B.A.), Accounting Information System from University Of Dhaka.

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