Assaf Mor

Assaf Mor Email and Phone Number

VP Sales and Marketing & Sales
Assaf Mor's Location
Israel, Israel
About Assaf Mor

Senior Marketing and Business Development professional with progressive experience combining strategicand tactical brand management, extensive professional networking with creative product, digital media, sales(B2B, B2C) and business development initiatives, Out of the box thinker and negotiator.Awarded to be the “Marketing Person” for May 2007 by Israel’s Marketing AssociationSpecialties: Brand Management, Product Marketing, Strategic Partnerships, Digital Media, Promotion,Social Media Marketing, Advertising, New Product Development, Integrated Marketing Campaigns,Leadership, Team Building & Motivating, Consumer ResearchBuilding and executing marketing and advertising strategies and tactics for client companies toachieving their business goals.A partial list of client companies: Disney, Comtec Group, Bezeq, Israeli Ministry of Culture andSports, BlueStone Group.Recent projects:• EuroBasket 2017 – Recruited by FIBA to overall managing the cross-country advertisingcampaign (cross platform) and 3rd parties JVAs.• Giro d’Italia 2018 – Recruited by ComtecGroup to manage all the aspects andevent/project’s execution, including marketing, advertising and 3rd parties JVAs.• Disney – 3rd parties JVAs with Tier 1 companies such as Bezeq, Hapoalim Bank andShufer-Sal chain.

Assaf Mor's Current Company Details

VP Sales and Marketing & Sales
Assaf Mor Work Experience Details
  • Ibbl Spirit
    Head Of Marketing
    Ibbl Spirit Jan 2014 - Dec 2016
  • Microsoft
    Advertising , Online & New Media Division Leader
    Microsoft May 2010 - Jan 2014
    Israel
    Leading comprehensive marketing and sales activities resulting in the achievement of company goals and objectives for revenue and profit.Identifying new business opportunities for Microsoft Online in Israel; initiating strategic processes and partnerships.Responsible for increasing the level and quality of sales for the Online Division, while enhancing and improving the positioning and image of the Microsoft brand.Responsibilities include personnel management and development as well as business coaching.Leading periodic business reviewsHelping in defining new target markets and assisting with building new business models. Leading comprehensive marketing and sales activities resulting in the achievement of company goals and objectives for revenue and profit.Identifying new business opportunities for Microsoft Online in Israel; initiating strategic processes and partnerships.Responsible for increasing the level and quality of sales for the Online Division, while enhancing and improving the positioning and image of the Microsoft brand.Responsibilities include personnel management and development as well as business coaching.Leading periodic business reviews.
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  • Microsoft Israel
    Advertising &Online Division, V.P. Sales & Business Development
    Microsoft Israel 2008 - 2010
    Developed, established and executed the A&O Sales Department structure, concept, short- and long-term strategic goals and go-to-market planning.Analyzing the market, including meeting with key players and customers.Defining the sales team structure, processes, and targets and managing their execution.Defining the service strategy, directions for the coming years and marketing plan.Building the product offering and the pricing method.Ensuring that ongoing initiatives and process were aligned with approved strategic priorities and objectives.Monitoring marketing activity.
  • The Sport Tv Channel (Sport 5,Rge Group)
    Vp Sales And Marketing
    The Sport Tv Channel (Sport 5,Rge Group) 2004 - 2008
    Responsible for multiple platforms and TV channels (Sport 5, Sport 5+, 5+ Gold, Live 5+ and the website Sport5.co.il): managing ratings, public relations, internal/external branding, volume and revenue. Direct management of 20 sales and marketing people. Responsible for their development, coaching, specific objectives, tasks and deliverables.Responsible for the department budget (advertising), marketing strategy, business roadmap, clear targets and execution plan with direct impact on the net income of Channel 5. Responsible for the establishment and launch of the Sport 5 website and for subsequent management of routine sales and marketing activities.
  • The Jetix Children'S Tv Channel (Saban Entertainment) Disney
    Vp Marketing & Sales
    The Jetix Children'S Tv Channel (Saban Entertainment) Disney 1998 - 2004
    Responsible for Fox Kids / Jetix marketing strategy, from planning to execution, including budget, spending and revenue.Led all marketing activities for the emerging Jetix brand, including: marketing, promotions, advertising (both traditional and web-based), brand management, consumer behaviors, customer experience, customer data management, public relations, product management, strategic planning, and managing strategic partner relationships.Collaborating with the global company marketing, sales, and creative organizations.Marketing Jetix to the right target audience.Launching and promoting the website and the interactive Jetix Kids Play channel.
  • Noga Communications – Children’S Channel
    Marketing Project Manager
    Noga Communications – Children’S Channel 1996 - 1998
    Driving and managing the launch of Children’s Channel parks in three different locations. The project required detailed planning and coordination with construction engineers, designers, copywriters and marketing content experts; in addition to tight spending management. Developing and merchandising a line of complementary products for the Children’s Channel; supervising these products’ supply chain, including commercial licenses, imports and distribution.

Assaf Mor Skills

Social Media Marketing Online Advertising Advertising Marketing Strategy Affiliate Marketing Digital Marketing Online Marketing Ppc Marketing Management Seo Sem Marketing Communications Social Media Marketing Email Marketing Web Analytics Entrepreneurship Business Development Facebook Digital Strategy Google Analytics E Commerce Social Networking Digital Media Market Research Strategic Partnerships Strategy Product Management Start Ups Mobile Marketing New Media Sales Direct Marketing Management Brand Management Public Relations Market Planning

Assaf Mor Education Details

  • College Of Managmet
    College Of Managmet
    Business, Management, Marketing, And Related Support Services

Frequently Asked Questions about Assaf Mor

What is Assaf Mor's role at the current company?

Assaf Mor's current role is VP Sales and Marketing & Sales.

What schools did Assaf Mor attend?

Assaf Mor attended College Of Managmet.

What are some of Assaf Mor's interests?

Assaf Mor has interest in Beach, Israel Cycling Academy, Disney, דני דנון, Chef Erez Komarovsky, איגוד הכדורסל בישראל, התחזית ישראל, Comtecgroup, ירין קימור, Community.

What skills is Assaf Mor known for?

Assaf Mor has skills like Social Media Marketing, Online Advertising, Advertising, Marketing Strategy, Affiliate Marketing, Digital Marketing, Online Marketing, Ppc, Marketing Management, Seo, Sem, Marketing Communications.

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