Digital Media Executive
Current- Managing a diverse portfolio of clients across various industries and sectors worldwide (Middle East, EU)
- Overseeing end-to-end campaign operations, from setup and launch to continuous monitoring, optimization, and performance measurement on major advertising platforms such as Google, Meta (Facebook, Instagram), Snapchat.
- Tracking and evaluating campaign progress to achieve clients' key performance indicators (KPIs), including CPM… Show more
- Tracking and evaluating campaign progress to achieve clients' key performance indicators (KPIs), including CPM, CTR, CPC, and CPA.
- Providing day-to-day management and strategic guidance for all paid media accounts, covering aspects like bidding strategies, optimization techniques, testing, seasonal adjustments, and the rollout of new campaigns and.
- Utilizing data analysis tools, such as pivot tables and charts to comprehensively assess the performance of paid advertising campaigns.