Athul Vijayan Email & Phone Number

India

Kozhikode, Kerala, India

Project- Analyzing the Scope of Internationalization Using Strategic Frameworks– Developed international marketing strategies using the Ansoff Matrix to enhance global visibility and engagement– Applied frameworks like SWOT and PESTEL to analyze the market opportunities and inform business decisions– Led cross-functional teams to deliver innovative solutions while applying Porter’s 5 Forces for competitive analysis– Created localized content strategies, optimizing the digital marketing efforts to resonate with global target audiences

Kozhikode, Kerala, India

Developing GTM Strategies for TRAACS– Increased market penetration by 15% in MENA by identifying key segments, expanding the customer base in a year– Boosted engagement by 25% and generated 30% more leads using custom marketing materials tailored to segments– Elevated brand visibility by 40% and increased the inbound leads by 15% by utilizing the thought leadership content– Augmented customer acquisition by 8% and boosted revenue by 10% by adjusting pricing using competitor analysis– Enhanced follow-up efficiency by 18% and sped up the sales pipeline by 15% by better CRM tool implementation– Leveraged success stories, increasing retention by 10% and driving 5% more new client acquisitions via case studies– Raised overall client satisfaction scores by 10% through regular feedback loops, resolving 85% of the customer needs– Conducted SWOT analysis and tackled 45% of weaknesses and threats, boosting sales through strategic adjustments

Kozhikode, Kerala, India

Marketing– Generated a revenue of INR 297 mn by effective recruitment of students for Health services in the United Kingdom– Researched in 200+ institutes across Kerala and identified the potential clients to National Health Service in the UK– Increased clientele by 40% by leading a team of 25+ employees and by creating a detailed targeting outreach strategy– Spearheaded the development of marketing strategies for 700+ candidates to optimize the NHS recruitment process– Elevated the company's revenue by 12% through effective collection and analysis of prevailing trends in the industry– Established robust connections with 30+ training institutes, 20+ healthcare professionals, and all other stakeholders

Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

Configuration and Cataloging– Processed data for 100+ clients to market their product in E-commerce platform like Amazon, Myntra and Flipkart– Catalogued and Configured data for 5,000+ products for various E-commerce platforms with pre-designed software

Bengaluru, Karnataka, India

Ludhiana, Punjab, India

Master Of Business Administration - Mba, Business Administration And Management, General

Bachelor Of Fashion Technology, Apparel And Textile Manufacture

Activities and Societies: Photography- 1st prize in inter-college fest "Spectrum"