Audrey Sun

Audrey Sun Email and Phone Number

Boulanger - Senior Product Leader
Audrey Sun's Location
Shenzhen, Guangdong, China, China
About Audrey Sun

1. Devoted into electronics industry for more than 14 years, especially focus on mobile phone and smart devices, which helps me to know well the design principle and process of hardware, software and mechanical parts. I have led the whole process of feature definition, project management and marketing feedback for different products of multiple categories. 2. Strong communication and driving abilities. Experience in transnational corporations, English can be working language. 3. Rich network of resources in electronics industry, which covers chipset founders, key components factory, design houses and different kinds of suppliers. 4. Focused on overseas market for past years and have my own unique insights on requirements, hobbies and positioning of overseas market. 5. Adaptability is strong and can work under pressure. 6. Willing to explore and research new technology products.

Audrey Sun's Current Company Details

Boulanger - Senior Product Leader
Audrey Sun Work Experience Details
  • Boulanger
    Senior Product Leader
    Boulanger Oct 2015 - May 2019
    Shenzhen, Guangdong, China
    1. Responsible for smartphone, tablet & notebook, smart devices and network products’ roadmap and features definition. Identify product development opportunity in targeted segments with analysis of marketing requirements, competition products, target customers and industry technical trend from global perspective. Define detailed product features, ID design and target price based on roadmap. 2. Responsible for finding and maintaining relationship with suppliers. Find right suppliers according to product roadmap. Negotiate cooperation agreement and aftersales terms, as well as other points to make final agreement. Maintain long term cooperation with strategic suppliers. 3. Responsible for cost control and price negotiation. Request suppliers to provide detailed BOM cost breakdown, in order to track price of key components and make comparison among different suppliers. 4. Lead the entire lifecycle of product developing. Manage all segments that include user experience, quality, schedule and logistic etc. Ensure products can match the features definition and launch to the market on time. 5. Responsible for tracking the industry dynamic info. Contact with chipset founders and design houses to collect and sort the latest chipset technology info. and price trend, as well as their product roadmap. Visit different key components’ factory to communicate and get the latest production process and trend. 6. Responsible for planning smart devices product line. Direct contact with chipset founders to learn the latest chipset solution and product type. Contact with third party solution company to discuss hardware and software solutions, and how to launch the products. Planned smart bulb, smart wearable devices, smart education robot, smart sensors combination products, etc.
  • Tcl Communication Technology Holdings Ltd
    Product Manager
    Tcl Communication Technology Holdings Ltd Oct 2012 - Oct 2015
    Shanghai
    1. Participate in planning middle-high smartphone product roadmap. Identify product development opportunity in targeted segments with analysis of design, feature configuration, new technology, pricing and commercial offers from a global perspective. 2. Responsible for defining product features and design. Define product features and ID design based on roadmap, market research, competitor analysis as well as feedback from target market. 3. Responsible for promoting the products in the company. Create product story by refining key selling points in order to sell it to marketing, sales and project team. Ensure product can be right developed and promoted to the market. 4. Manage the whole lifecycle of individual product. Lead the project team to deliver the product on time. Find good balance point among TTM, cost and feature set, and then make final decision. 5. Responsible for cost control. Strictly control BOM cost based on knowledge of key components’ price and technical trend. Propose innovative concept or solution and follow up execution. 6. Responsible for providing better user experiences. Study user behavior to optimize UI. 7. Work closely with different departments at home and abroad. Balance different requirements to meet product proposition. 8. Responsible for OEM projects that developed for big operators like VF, Orange.Achievements:Led and launched ONE TOUCH SCRIBE, ONE TOUCH POP C7, ONE TOUCH Idol 2, PIXI FIRST, PIXI EXLIPSE, etc.ONE TOUCH POP C7 and ONE TOUCH Idol 2 both shipped millions pieces.
  • Tcl Communication Technology Holdings Ltd
    Product Manager
    Tcl Communication Technology Holdings Ltd Nov 2007 - Oct 2012
    Shenzhen, Guangdong, China
    1. Define features and ID design of low-end feature phones and smartphones. Define product features and ID design based on roadmap, market research, competitor analysis as well as feedback from target market. 2. Responsible for promoting the products in the company. Create product story by refining key selling points in order to sell it to marketing, sales and project team. Ensure product can be right developed and promoted to the market. 3. Manage the whole lifecycle of individual product. Lead the project team to deliver the product on time. Find good balance point among TTM, cost and feature set, and then make final decision. 4. Responsible for cost control. Strictly control BOM cost based on knowledge of key components’ price and technical trend. Propose innovative concept or solution and follow up execution. 5. Responsible for providing better user experiences. Study user behavior to optimize UI. 6. Work closely with different departments at home and abroad. Balance different requirements to meet product proposition.Achievements:1. Led and successfully launched one touch 455, VF-252w, OT-222, OT-300, OT-223, one touch 117/217, one touch 282, one touch 815, one touch 720, etc.2. The first senior phone (one touch 282) that defined by me won the second prize of TCL group innovation competition. 3. Another project (one touch 117) with the most challenging price shipped around 7 million pieces.
  • Coolpad
    Product Manager Assistant
    Coolpad Jul 2005 - Oct 2007
    Shenzhen, Guangdong, China
    1. Responsible for maintaining and updating product ID card. Assist product manager to update product ID card according to market feedback and R&D evaluation result. 2. Assist product manager to manage the whole developing process until delivery. Mainly take charge of plastic parts sampling, artwork design and sampling, collecting customer feedback of pilot run samples, and supporting marketing team to prepare promotion materials.

Audrey Sun Education Details

Frequently Asked Questions about Audrey Sun

What is Audrey Sun's role at the current company?

Audrey Sun's current role is Boulanger - Senior Product Leader.

What schools did Audrey Sun attend?

Audrey Sun attended Wuhan University Of Technology.

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