Austin F. Email & Phone Number

Mclean, Virginia, Us

San Francisco, California, Us

New York, Ny, Us

Columbia, Maryland, Us

As the Director of Product Marketing at Kion, I am responsible for both Product Marketing and Sales Enablement functions of a growth-focused venture-backed software company. I heavily influence sales and marketing efforts and align them with our overall go-to-market strategy. I perform various functions, including content creation, sales enablement and training, voice of the customer research, messaging development and testing, and orchestrating effective outbound sales and marketing campaigns. Additionally, I play a vital role in identifying and implementing new paths to growth, ensuring Kion meets and exceeds its financial and operational milestones.

Chicago, Illinois, Us

As the Director of Product Marketing reporting to the Chief Marketing Officer, I am responsible for end-to-end (GTM) activities of current and future product lines and ensuring they meet and exceed their revenue targets. I create the messaging and positioning for our solutions and manage the development and execution of the product marketing plan across the entire marketing mix. I also serve as the market-facing presence for blogs, webinars, and speaking engagements. Responsibilities include:Go-To-Market Strategy: I have a pulse on the market and buyers, understanding where they are today and where they are moving. I form our GTM strategy, influence the product roadmap, and fuel the direction of the Viking Cloud product offering.Product Launches: We constantly develop and launch new products and features. I create advertising, sales materials, speaking engagements, and much more to ensure we get our products in front of the right people.Buyer-Centric Messaging: Everything starts with our customers' needs and mapping our products to those needs. I am constantly in front of customers, understanding their needs, learning about new problems, and matching our messaging to those needs.Market-facing Presence: I serve as a subject-matter expert on our products to the market and contribute to blogs, videos, webinars, and speaking opportunities. I actively engage with buyers in their communities.Annual recurring revenue growth during tenure: 1,363%

Southfield, Michigan, Us

As the Director of Sales and Product Marketing at NuArx I was responsible for a team of Enterprise Account Executives and ensuring they met and exceeded their revenue targets. I worked directly with Marketing, Product, and Sales Development to build a comprehensive capture strategy in an account-based sales environment. I owned the team's recruiting, training, coaching, and mentorship and was constantly “in the weeds,” helping to educate buyers, move deals forward, and provide all the tools and support to make our team successful.NuArx was successfully acquired by Sysnet Global Solutions in January 2021 and rebranded to "Viking Cloud." Our team's success throughout the COVID-19 pandemic was a major factor in the decision to acquire NuArx.

Southfield, Michigan, Us

Before my promotion to Director of Sales and Product Marketing, I was the Product Marketing Manager at NuArx. NuArx had experienced rapid year-over-year growth but had begun to slow in Q4 of 2018. They struggled to launch new products and needed to change how their sales team presented products in the marketplace. I reported directly to the Executive Vice President of Product and handled the company's go-to-market strategy for all products. I created collateral and content and trained the sales team on products, industry trends, and how to position and present to customers. Later in the year, I led enterprise demand generation efforts and had quick success and was promoted to Director of Sales and Product Marketing.

South Jordan, Ut, Us

At Centeva, I was the Director of Marketing and Capture leading a small marketing team responsible for the full marketing and capture lifecycle. The average sales cycle was 6 - 12 months, with an average ACV of $1,000,000 - $4,000,000. We used an account-based “land and expand” methodology by penetrating smaller divisions of new agency customers and expanding from an established beachhead. I identified key accounts through organizational research, competitive intelligence, and risk analysis. I owned the creation and execution of strong win strategies, formulation of the bid strategy and pricing, and coordination of the proposal response.Annual recurring revenue growth during tenure: 260%

San Francisco, Ca, Us

Following the acquisition of American HealthCare Lending, I was promoted to Enterprise Account Execuitve. My position at Prosper Healthcare Lending began by targeting large physician groups but evolved into an enterprise sales role targeting large hospitals and health systems as our product and company matured. It was an annual quota-carrying, traveling sales role, where I managed the relationship between cosmetic surgery and dental groups who were evaluating our SaaS platform. I managed an end-to-end pipeline, guided prospective clients through their evaluation process, and closed new business through software subscriptions. Our target market was established medium size groups and hospitals and health systems with large outstanding accounts receivable. Achievements and additional responsibilities included:• 2015 President’s Club recipient and overall top performer in the company for new accounts won.• Signed the #1 Invisalign provider in the world with over 24 offices nationwide.• Made team lead, responsible for training and supporting other account executives.• Utilized a consultative selling approach to deliver sales presentations to prospects, negotiate contracts, and close new business opportunities.• Worked closely with the pre-sales technical engineering team to perform assessments to create tailored solutions to specific customer requirements.• Collaborated with Risk and Compliance and Account Management to ensure onboarding of only low risk providers, mitigate loss, and maximize the performance of the portfolio.• Configured our CRM system and ensured all activities and customer information were properly documented to provide accurate forecasts, expedite sales cycles, and maximize revenue generation.

I was employee #18 of American Healthcare Lending and one of 5 account executives that contributed to the $21MM acquisition of American Healthcare Lending by Prosper Marketplace. American Healthcare Lending was rebranded to Prosper Healthcare Lending following the acquisition.Based in the “Silicon Slopes” of Salt Lake City, Utah, American HealthCare Lending (“AHCL”) is a leading patient financing Software-as-aServices company for healthcare providers in the cosmetic dentistry, bariatric surgery, fertility, plastic surgery, and other markets. AHCL has pioneered the cloud-based Financing as a Service (FaaS™) model, which delivers significant cost savings to providers and an easy-to-use online financing solution to patients that can be accessed from the provider’s office, at home, or on any mobile device. Providers throughout the country utilize AHCL’s innovative patient financing platform in order to help Make Healthcare Affordable™ for consumers.