Anastasia Evgrafova Email and Phone Number
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Experienced Brand & Marketing Communications Consultant and Creative Strategist passionate for creating brand value and new business opportunities for brands and products to improve interaction with their audience. Over 15 years of extensive experience in cross-functional projects. Current projects include consultancy for new services/products, strategic workshops, trends research, AI projects as well as personal branding and career development for individuals. I help companies to find their purpose and develop brand assets, identify potential for growth and turn it into offerings for customers. Clients: local and global companies in FMCG, Spirits, Tobacco, Telecom, Pharma, Auto, Sports, Oil & Gas, Banking, middle businesses, entrepreneur projects. I facilitate strategic and creative workshops for culture, education and business and do research projects about trends, communication, people, technologies. Curious about futures trends and scenarios. In 2020 as VZOR lab project we won Humanitarian Special Award от The Next Generation Foresight Practitioners (NGFP) award by School of International Futures (SOIF), UK. In 2021 I promoted our project to top 10 creative projects in Russia during International St Petersburg International Economic Forum (SPIEF 2021). In 2021 I was speaking on the International Humanitarian forum, London on Future thinking panel and also spoke about Future jobs for EU Business school.In 2023 I initiated Peaceful Futures project in partnership with VZOR lab, Global Education Futures, School of International Futures, Humanity United. Participants from 40 countries worldwide. Open for new opportunities in business, education, culture, tech.
Future Career Project
View- Website:
- soif.org.uk
- Employees:
- 18
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Personal Branding And Future Career Consultant For C-LevelFuture Career ProjectRussia
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Personal Branding And Future Career ConsultantFuture Career Startup Jan 2024 - Present
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Branding & Marketing Communications Consultant. Creative Strategist.Self Employed 2015 - PresentMoscow, Russian Federation- Realised projects on brand strategy for agriculture, fitness, development, pharma, FMCG etc. From strategy to creative supervision. I do research, brand platform, communication ideas, creative supervision- Research and trendwatching report about Knowledge management and Artificial Intelligence for European expert community- Organized strategic workshop for top management of TV channel which resulted into action plan for 1 year. The big tasks were also presentation of new CEO' vision and team-building. - Leaded integrated project for development in the heart of Moscow as strategist, which involved research, interviewing, brand platform, naming, creative supervision. - Became strategic consultant and coach for B2B company and led them towards formulating mission, values and marketing strategy. - Helped company in agriculture to split corporate and consumer brands and work out marketing strategy. - Coached young entrepreneur leaders selected by known Economic Fund
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Ngfp FellowSchool Of International Futures (Soif) Jan 2020 - PresentPart of the SOIF's Next Generation Foresight Practitioners Network (NGFP). 2020 Awardee (Special Humanitarian Award) as part of VZOR Lab.
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Strategist, TrendwatcherVzor Lab Jan 2018 - PresentWe do projects for culture, education, government and business aiming to look into future challenges through art&science and culture insights. 1-5 day workshops, lectures, exhibitions. My role: project development and branding strategy, negotiations, sales, workshop planning, creative supervision, facilitation of groups, methodology, trends research etc. In one of latest projects we studied how communication change having in mind human, nature and technology global changes.
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Project LeadDescartes & Mauss Dec 2022 - Mar 2023Managed StraTech AI driven Trends project for Danone Global Innovation team -
Client DirectorLandor Associates 2013 - 2015Moscow, Russian FederationRebranding, brand architecture projects.Managed team, budgets, sales, tenders for local and international business clients including Pernod Ricard, Azerfon, Sportsmaster etc. Project launch, audit and research. Innovation projects, adaptation, semiotics, naming.• Managed complex integrated project for big telecom operator rebranding which involved several players as London office, comms agency, retail agency. • Combined multifunctional roles: new business development, strategic support, copywriting, art-direction, team coaching.
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Client Service DirectorCocoon Group Branding 2010 - 2012Moscow, Russian Federation• Won a huge tender which provided agency for 2 year work on a new umbrella brand• Acquired big client which provided 30-35% of Moscow projects’ income in 2011-2012. • Took responsibilities of Managing Director in Moscow office being responsible for operations and performance, supervised 6-9 people.
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Brand Manager, Head Of Marketing CommunicationsCesar Satellite 2007 - 2010Moscow, Russian Federation- Created marketing department from the scratch - Managed rebranding process
Anastasia Evgrafova Skills
Anastasia Evgrafova Education Details
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Diploma With Honors -
Master Of Group Work: Facilitation & Moderation -
Moscow School Of Social And Economic Sciences, Manchester UniversityManagement Psychology, Counselling
Frequently Asked Questions about Anastasia Evgrafova
What company does Anastasia Evgrafova work for?
Anastasia Evgrafova works for Future Career Project
What is Anastasia Evgrafova's role at the current company?
Anastasia Evgrafova's current role is Personal Branding and Future Career Consultant for C-level.
What is Anastasia Evgrafova's email address?
Anastasia Evgrafova's email address is mu****@****mail.ru
What is Anastasia Evgrafova's direct phone number?
Anastasia Evgrafova's direct phone number is +790377*****
What schools did Anastasia Evgrafova attend?
Anastasia Evgrafova attended Lomonosov Moscow State University (Msu), Высшая Школа Экономики, Moscow School Of Social And Economic Sciences, Manchester University.
What skills is Anastasia Evgrafova known for?
Anastasia Evgrafova has skills like Marketing Strategy, Marketing Communications, Advertising, New Business Development, Marketing Management, Product Development, Product Marketing, Fmcg, Event Management, Creativity, Brand Management, Packaging.
Who are Anastasia Evgrafova's colleagues?
Anastasia Evgrafova's colleagues are Fátima Fernández Fernández, Darja Vrščaj, Dawson Markle, Brian Chandler, Sarah Spencer, Rasha Abdelaziz, Lenka Chobotová.
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Anastasia Evgrafova
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Anastasia Evgrafova
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Anastasia Evgrafova
Trade Marketing Project Manager @ Sanofi Chc | Essec Graduate | Emlyon MasterAsnières-Sur-Seine
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