Market Research Manager
As a Research Team Manager, I led a team in conducting and delivering comprehensive market studies. I oversaw the entire research process, from project conception to final deliverables, while managing timelines, resources, and budgets. I formulated research strategies, supervised the publication of research papers, and played a key role in organizing SAFe activities.Key Responsibilities:• Managed the research team of 4 analysts, 2 interns, & outsourcing contributors, overseeing video game market research from concept to final deliverables.• Formulated and executed research strategies, monitored and controlled the production and publication of research papers.• Communicated with key stakeholders and provided status reports to the leadership team.• Managed project budgets, including recruiting, onboarding, and training research team members.• Oversaw outsourcing teams.• Led SAFe activities, including pre-planning, PI-planning, and daily stand-ups.Key Achievements:• Launched and executed the sales process for 2 external commercial market research studies.• Led 25+ gaming market research projects and research paper publications.• Expanded the market research team to 4 specialists and 2 interns.• Managed and prepared research presentations for a speaking session at Devcom 2024.