Avinash Kumar Email and Phone Number
๐ Hello! Iโm Avinash Kumar! With over 6+ years of experience in the EdTech industry ๐ , where I have successfully combined digital marketing, content development, product growth, and community engagement to drive growth, boost user engagement, revenue growth, and enhance learning experiences for students across India. My journey has been all about leveraging data, market insights, and cutting-edge strategies to build communities, convert leads, and support student success in high-stakes exams like JEE, NEET, UPSC, and State PSC.๐ What I Do Best:โข ๐ Growth Strategy & Market Research: From analyzing competitor landscapes to developing targeted strategies, Iโve helped companies like BYJUโs and Gradeup (now BYJUโs Exam Prep) increase lead generation by 20% and drive substantial growth in user acquisition.โข ๐ฅ Community Engagement & Retention: Iโve designed and managed thriving student communities for competitive exams, increasing engagement by 25% through tailored Q&A sessions, workshops, and interactive mock tests.โข ๐ Data-Driven Marketing: Leveraging data insights, A/B testing, and performance analysis, I constantly optimize campaigns to ensure maximum ROI. At Resonance, I introduced data-backed strategies to improve student enrollment and brand reach.โข ๐ผ Product & Category Management: Successfully owned product roadmaps, driving high-value community engagement with 40%+ growth in DAUs and MAUs.๐ฏ My EdTech Milestones:โข Increased revenue ๐ by converting free users to paid subscribers through customized strategies.โข Boosted user engagement ๐ฌ with high-quality content across blogs, social media, and email, driving 35% more interactions.โข Expanded product offerings ๐ with new exam courses, leading to a significant increase in enrollments for UPSC and State PSC categories.Always ready for the next challenge in the Any space! If you're passionate about transforming your business through technology, letโs connect and explore synergies ๐ค
Resonance Eduventures Limited
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Digital Marketing ConsultantResonance Eduventures Limited Apr 2024 - PresentDelhi, IndiaIn my role as a Digital Marketing Consultant at Resonance Eduventures, I manage a wide range of tasks aimed at enhancing brand visibility and driving enrollment for our educational programs. My responsibilities encompass social media management, sales strategies, and coordinating marketing initiatives to create a cohesive digital presence. -
Content CreatorGui Finance Jan 2023 - Present
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Professional FreelancerByju'S Jan 2023 - Apr 2023As a Professional Freelancer at BYJU'S, I contributed to various projects that enhanced the educational experience for students. My responsibilities included creating engaging content, developing educational resources, and collaborating with educators to improve curriculum delivery. I utilized my expertise in digital marketing and content development to promote courses and drive student engagement. My role also involved conducting market research to identify trends and needs, ensuring our offerings remained relevant and impactful. -
Associate Manager | Category Manager | (Upsc & State Psc)Gradeup (Gradestack Learning Pvt Ltd) Sep 2021 - Dec 2022Noida, Uttar Pradesh, IndiaAs an Associate Manager and Category Manager for UPSC & State PSC at BYJU'S Exam Prep, I led a multifaceted approach to enhance educational offerings and community engagement. โข Designed and managed monthly engagement plans for UPSC and State PCS categories, raising user engagement metrics (DAU, MAU) by 40% through targeted initiatives.โข Executed competitive keyword analysis, identifying content gaps and new growth avenues, resulting in a 10% increase in paid conversions.โข Developed revenue-focused strategies that converted free users into paid subscribers, bolstering revenue streams and meeting conversion targets.โข Planned and launched community-building activities (workshops, topper sessions), enhancing community stickiness and bolstering retention rates by 25%.โข Utilized data-driven insights to optimize sales lead generation and streamline forecasting accuracy, collaborating with cross-functional teams for seamless strategy execution. -
Senior Associate | Community Manager | (Jee & Neet)Gradeup (Gradestack Learning Pvt Ltd) Jul 2020 - Sep 2021Noida, Uttar Pradesh, IndiaIn my role as Senior Associate and Community Manager at Gradeup, I was responsible for overseeing a diverse range of tasks related to content management and community engagement for JEE and NEET aspirants. โข Oversaw and enhanced the Gradeup community, introducing engagement-driven content plans that improved user retention by 20%.โข Expanded community reach via social media management, boosting platform engagement and user base by 15%.โข Co-developed app properties with Product Managers, directly contributing to category growth and improving user experience within the Gradeup App.โข Managed multiple projects with meticulous attention to milestones, delivering 90% on-time project completion. -
Associate (Jee & Neet)Gradeup (Gradestack Learning Pvt Ltd) Sep 2018 - Jul 2020Noida, Uttar Pradesh, IndiaAs an Associate Content Developer for Physics at Gradeup, I was responsible for creating comprehensive and engaging educational content tailored for JEE and NEET aspirants. โข Designed and delivered mock test packages and targeted test papers, supporting Gradeupโs mission in preparing students for competitive exams like JEE and NEET.โข Directed and coordinated with a team of freelancers, aligning team objectives with short- and long-term goals, achieving consistent content quality and relevance.โข Reviewed and ensured the quality of questions for engineering entrance exams, contributing to top-quality resources for JEE aspirants.โข Developed unique study materials and mind maps, aiding in conceptual clarity and enhancing user learning experience. -
FounderAvinash Tution Classes Aug 2017 - Sep 2018Hapur District, IndiaAfter graduating with a degree in Physics, I established Avinash Tuition Classes, where I provided personalized tutoring in Mathematics and Science for students in grades 9 and 10, and Mathematics and Physics for grades 11 and 12. My focus was on creating a supportive learning environment that fostered student engagement and academic success.
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Part Time SolverEvelyn Learning Systems Pvt. Ltd. Jun 2017 - Dec 2017DelhiI worked as a Part-Time Solver in Physics at Evelyn Learning Systems from June 2017 to December 2017. My primary responsibility was to provide precise and well-structured solutions for complex physics problems, ensuring high academic standards for students. This role required strong analytical skills and a deep understanding of physics concepts to help students learn effectively.In this position, I enhanced my problem-solving abilities, attention to detail, and commitment to quality. I also developed skills in academic support and content accuracy, contributing to an educational environment that prioritized student success.
Avinash Kumar Education Details
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Physics
Frequently Asked Questions about Avinash Kumar
What company does Avinash Kumar work for?
Avinash Kumar works for Resonance Eduventures Limited
What is Avinash Kumar's role at the current company?
Avinash Kumar's current role is ๐ Growth Marketer | Product Strategist | Digital Transformation.
What schools did Avinash Kumar attend?
Avinash Kumar attended Ramjas College, Delhi.
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Avp - Strategy Optimisation At Nab | Pmpยฎ Certified | Mdi Gurugram | Escp Europe | Govt. Of India AwardeeGurugram -
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