Addison Williams Email and Phone Number

Doubled projected sales goal within first thirty days on-site through strategic scheduling and cross-company networking.Increased memberships by 20% within the first thirty days on-site.Produced a positive increase in total sales month over month by managing an over 200+ client schedule including but not limited to c-suite executives, physicians, athletes and celebrities.Expanded clientele database from 1,200 to over 10,000 through influencer and brand coordination and connection. Executed and fulfilled partnerships with extensive brands such as Barry’s, Alo, Open House Productions & Netflix, and professional sports teams.

Increased revenue by 15% year over year by leading brand partnership events from concept to execution ranging from 100-50,000 participants.Increased bookings by 300% in underutilized time slots and maintained client retention at 10-20% higher than company average through high-impact brand partnerships and targeted marketing campaigns, including email initiatives, of-site brand collaborations, and individualized media displays.Partnered with 25+ brands (including On Running, Lululemon, Therabody, Sweetgreen) to create social media campaigns to drive promotional events and increase new client capture. Increased new client engagement by 10-15% month over month.Maintained a 40%+ conversion rate for new clients (benchmark 35%).Consistently remained between 5%-20% under EBITDA goals month over month through consistent event strategy and deploying an efficient expense tracking system.

Set company standards for brand identity and display design, resulting in multiple features in company-wide branding guides. Trained sta ff on display and brand identity in multiple locations.Managed a $60,000 annual budget and kept costs between 5-25% below budget for the duration of employment.Lead the implementation of new inventory management software for the entire Southwest Texas region, including creating and leading training programs for sta ff resulting in a 19% revenue increase across the region.Directed a 65+ person team while staying 20% under the labor budget.

A functional fitness assessor to a specific cancer population, the exercise specialist will build an exercise prescription and innervation that will help attenuate the effects of treatment and diagnosis over a 12-week period. Specialists are responsible for building creative and specific programs that are hand tailored to each client. They will also conduct physical health and wellness assessments and reassessments for initial and returning clients.

Assisted the head of the school of dance with auditions, event set up, and maintenance of the dance facilities. Managed the UNCo chapter at the national dance conference and maintained relations between the dancers, guest artists, and the director.