Ashley Schelling Email & Phone Number

Currently manage a team of marketing and communications staff that plan and execute digital communications strategies across the Institution. Oversee inbound and outbound marketing efforts that connect Brookings research and its scholars with new and targeted audiences, including email marketing and newsletters, social media, digital advertising, and day-to-day editorial strategy. Provide expertise and input on multimedia projects, fundraising tactics, brand identity, and crisis communications.

Washington, District Of Columbia

Directed the Institution's digital engagement strategy for communicating with U.S. and global audiences via social media, newsletters, advertising, and more. Guided communications around the day-to-day editorial priorities for the Institution and developed strategies to increase engagement with public policy research, commentary on world affairs, videos, podcasts, and high level events.

Managed the daily communication and distribution of content via social media and email marketing, while contributing to long-term strategies for audience development and innovation through traditional and new digital channels. Experimented with new platforms, increased use of graphics and video, and established an online advertising strategy in coordination with external vendors.

Washington D.C. Metro Area

As one of the Institution's first social media managers, I served as writer, editor, and strategist for the organization's main social media channels. Established a social media "voice" for the Institution, increased audience growth and community engagement, implemented best practices, and created guidance for scholars using social media platforms such as Twitter and LinkedIn to promote their work and connect with peers.

Washington D.C. Metro Area

Ran online campaigns advocating for human rights and corporate accountability through blogging, social media, email outreach, online ads, and petitions. Earned local and national news coverage, support from public officials, and public acknowledgment of workers' rights from international corporations.

Increased support and mobilized voters for a high-profile gubernatorial primary campaign through blogging, online organizing, email list management, and social media.

For the 2008 election cycle, worked with a small team to increase name ID and voter turnout for state legislative campaigns through communications strategy and effective direct mail plans. Oversaw direct mail programs from concept to delivery, working directly with writers, designers, production, printers, candidates and state political parties.

Wrote, fielded, and analyzed opinion polls that contributed to winning strategy in highly competitive Senate, Congressional and Gubernatorial races.

Donor relations, research, and administration for a historic preservation non-profit organization, involving coordination with city governments, financial corporations, and the National Park Service.

Bachelor Of Arts, Political Science

Activities and Societies: Student Representative, Residence Hall Association, 2001-2003. FoodWorks, 2003-2005. College of Arts & Sciences.

Master Of Professional Studies, Communications

Graduate School of Political Management, Communications focus.

Education record

Study Abroad program in London, UK. Focus on British Government and Communications.