Ayah Said Email & Phone Number

Mclean, VA, US

• Led team of designers to end-to-end development of B2B startup's employee portal, building it from ground up to cater to specific needs of budtenders and enhance their workflow efficiency.
• Increased clientele base from 0 to 3 stores that will implement portal at product launch.
• Conducted thorough usability testing and iterations based on user feedback, resulting in a 91% system usability satisfaction rating.
• Collaborated with cross-functional teams, including C-suite, head of product, developers, design ops, and budtenders to gather requirements and design user-friendly portal tailored to unique demands of dispensary.
• Presented employee portal to key stakeholders, including dispensary management and budtenders, receiving overwhelmingly positive feedback.
• Served as guest speaker and presented the Genetica employee portal project to a class of UX students, sharing insights and best practices in UX design, project management, and successful collaboration with stakeholders.

New York, New York, US

• UX Designer | Project Manager
• Spearheaded desktop design efforts for B2B EdTech gamified health education website.
• Achieved 61% increase in health test scores among students by pilot testing in 2 schools.
• Enhanced students' comfort and confidence levels by 90% when discussing puberty with peers.
• Earned 5/5 star rating from educators using the designs as teaching materials.
• Crafted product roadmap for client, providing clear and actionable path for future development.

New York, NY, US

• 480+ hours of expert-led instruction and hands-on learning of UX design fundamentals. Managed full lifecycle of digital UX projects (website and mobile application) for clients from concept to operationalization.Resy.
• Researched and implemented design system to ensure consistency of user experience
• Crafted lo-fi wireframes and iterated designs based on usability testing and competitive analysis.
• Final product included a high-fidelity interactive prototype with a detailed research appendixThe Book Loft, E-Commerce Redesign, Speculative WorkSolo UX Designer
• Redesigned existing e-commerce website by identifying points of friction with existing site and reorganized the information architecture after 2 rounds of usability testing with 6 users
• Performed task flow analysis from competitive and comparative websites

Columbus, Ohio, US

• OhioHealth Summer Research Externship Program (SREP)
• During my time in medical school, I engaged in valuable research activities within hospital setting
• Conducted interviews and administered surveys involving 51 participants to investigate infant safe sleep practices, developing a keen understanding of user behaviors and preferences.
• Presented research findings at the 2022 Family Medicine Education Consortium (FMEC), demonstrating the ability to convey complex information clearly and engagingly to diverse audiences.
• Delivered podium presentation to physicians to educate them about safe infant sleep practices, contributing to increased awareness and understanding—a skill transferrable to user education in product design to enhance.

Burlington, North Carolina, US

• Nominated and served as Customer Service chair where I strategized and implemented ways to improve patient experience.
• Spearheaded and oversaw daily operations as the Lead Technician, ensuring optimal performance and accountability.
• Mentored and trained new hires, enhancing operational efficiency through skill development

Columbus, Ohio, US

Examined the association between Muslim mothers’ parental authority and right-to-know beliefs over their first-generation middle and high school-aged children growing up in the United States. Defended my thesis and earned a research distinction.

Columbus, Ohio, US

• Performed blood draws and specimen collections to obtain samples for laboratory analysis
• Worked effectively in a fast-paced, high-pressure environment, prioritizing tasks to ensure timely and efficient laboratory operations
• Trained new hires to facilitate skill development and foster a strong team dynamic resulting in a more efficient and knowledgeable team
• Demonstrated excellent communication skills, explaining procedures and answering patient questions to ensure a positive patient experience
• Collaborated with healthcare providers and laboratory staff to ensure accurate and timely test results and efficient patient care
• Proficient in using Electronic Medical Record (EMR) systems to accurately and efficiently document patient information and laboratory test results such as EPIC

User Experience Design Immersive

Doctor Of Osteopathic Medicine – Do, Medicine

Bachelor Of Science, Behavioral Neuroscience