Aya Tohme Email & Phone Number

France

Paris, Île-De-France, France

Paris, Île-De-France, France

France

France

Issy-Les-Moulineaux, Île-De-France, France

Intern in the Global Brand & Marketing team at PERRIER. - Contributed to the launch and revamp of Perrier’s websites, including SEO auditing, editorial content creation, UX/UI design, technical optimization- Reported the monthly digital performance analysis to key markets with CreativeX tool- Conducted in-depth analysis and benchmarking of social platforms to develop brand social guidelines- Coordinated cross-category communication to optimize strategy and execution of Perrier’s global campaigns

Paris, Île-De-France, France

DEPUR Experiences is a consulting firm specialized in the Food and Beverage industry, based in Paris, New York and Casa Blanca.As a Community Manager, my missions consisted in creating content by: - Writing 3 articles on F&B trends for the weekly newsletter and partners (about 200 articles) - Posting 5 times a week in French and English on all social networks, which resulted in a 40% growth in followers. - Monitoring trends and the market daily to gather relevant insights. I also animated, managed and monitored the communication channels by analyzing their impact and actively prospecting to attract new prospects. I was also in charge of the e-reputation to generate visibility and engagement.Finally, I organized events, weekly activities and workshops for the internal community, such as team building seminars and informal meetings.

Paris, Île-De-France, France

At Ober Mamma, one of the Big Mamma Group's restaurants in Paris, as a hostess and customer service representative, I greeted customers, seated them and ensured their satisfaction.One of my main responsibilities was to manage the online reservations. I was familiar with the restaurant's reservation system, Seven Rooms, and quickly and accurately recorded new reservations, modified existing reservations, and managed customer requests or feedback.I also organized the restaurant's seating chart to accommodate guest preferences.As a customer service representative, I ensured that customers left the restaurant satisfied with their experience. I resolved complaints, responded to customer feedback, and did everything I could to make customers feel welcome and valued.

Lebanon

As a project manager and marketing assistant at Elie Saab, one of the leading fashion Houses in Haute Couture, I contributed to:• Organizing and managing the planning and logistics of the "Online Paris Fashion Week 2021"• Developing a retro-planning for the sponsored publications and relationships with digital influencers• Preparation of the launch of the Haute Couture collection with cross-functional teams (35 people)• Animating and managing social media platforms, i.e.: (Instagram, Facebook, LinkedIn)

Lebanon

As a project manager in digital marketing and communication at Willis Towers Watson, I had the opportunity to lead several key initiatives. In collaboration with the CEO, we worked to improve the marketing department's mission and objectives. One of our major successes was the merger of the Sales and Marketing departments to increase coordination and achieve greater results. This involved identifying opportunities to connect team members and evaluating and selecting candidates for the newly formed department.I also organized two seminars with special guests and four workshops focused on digital marketing, featuring five guest speakers. These events provided valuable learning opportunities for our team and helped us stay up-to-date on the latest industry trends.In addition, I actively contributed to the development of an efficient digital marketing strategy for both B2C and B2B initiatives. This included participating in the creation of the marketing department with the CEO, managing the selection and transition of employees from the sales department to the new marketing department, and ultimately developing a marketing strategy that increased sales by 20%.

Lebanon

As an operations assistant at Fattal Group, a leading regional distributor of premium brands operating in the Middle East and North Africa, I:• Learned about logistics and shadowed the manager in the distribution department• Monitored the fleet of trucks and tracked the distribution process• Contributed to the utilization of optimal shelving strategies in order to improve customers’ satisfaction, reduce stock, and control costs.

Master 2 (M2)

Double Master’s Degree ( MSc/ Laurea Magistrale/ DEAMIE), International Food & Beverage Management (Turin/Paris) 15 months, 2 countries.

Bachelor In Business Administration - Master 1, Digital Marketing, Business, Management, Marketing, And Related Support Services

ESSEC Business School is ranked as the 1st institution in France for its four-year Bachelor's degree programs, according to the latest.

Student, Political Science And Government

Sciences Po Paris is consistently ranked among the top universities in France and Europe. Relevant courses: International Relationship.

Bachelor Of Business Administration - Bba, Business Administration And Management, General

Double Degree Student with ESA Business School and ESSEC Business School. ESA Business School, ranked number one of the best.

Education record

French Baccalaureate, Economic section. Obtained with great honors