Ayleen L. Email & Phone Number

United States

United States

United States

Expert in International Business Strategies, Graphic Design, Public Relations, and Hispanic Marketing. Extensive experience working with analytics, digital marketing, email, and social media campaigns. Translating content, landing pages, social media posts, videos, generating Englis/Spanish SEO keywords. Expert in Data visualization using Access, FileMakerPro, ChartingPro, Locker Studio, Certified in Google Analytics, AdWords, Adobe UI/UX Design. More than 10 years of experience monitoring and measuring offline and digital efforts with weekly, quarterly, and monthly reports for direct and agency clients.

Remote

Provide Hispanic Marketing support for digital, email, and social media campaigns. Updates overall Marketing Calendar weekly, bi-weekly, and monthly. Translate forms, landing pages, social media posts, videos, among others. Design graphics for digital outlets. Manage the Spanish Facebook page. Generate Spanish keywords for SEO and AdWords campaigns. Measure digital efforts by providing weekly and monthly reports. Measure Hispanic fundraising efforts.

Remote

Provide Hispanic Marketing support for digital, email, and social media campaigns. Translate forms, landing pages, social media posts, videos, among others. Design graphics for digital outlets. Manage the Spanish Facebook page. Generate Spanish keywords for SEO and AdWords campaigns. Measure digital efforts by providing weekly and monthly reports.

Taos, Nm

Plan, manage, and direct Taos / Colfax regions. Design collateral material, regional board management, database management, grant writing, fundraising, budget, events coordination, donor cultivation, CRM, program data reports, and analysis. Perform public relations and community outreach.

Taos, Nm

Manage e-newspaper edition, website analytics, social media, content and database management. Prepare and distribute ads client reports (weekly, monthly, quarterly, annual). Recognitions: 1st place for Weekly / Website @ 2014 Better Newspaper Awards NM.

Plano, Tx

Marketing contractor. Multicultural marketing support. English-Spanish copywriter, proofreader, and editor. Bilingual graphic design for print and online advertising.

Fort Worth, Tx

Supported fund-raising campaigns and executed marketing activities to increase the visibility of the programs and services available for people living with disabilities in North Texas. Appointed as National Hispanic Spokesperson for Easter Seals from 2009 to 2012. Created and executed grassroots, marketing strategies, and media outreach for the organization programs and services within North Texas.Interacted with staff, colleagues, volunteers, and external constituencies to meet established development goals.Coordinated promotional activities.Generated graphic design for collateral and promotional material.Developed marketing plan, strategic plan, annual plan, and corporate presentations.Responsible for the website, Social Media, CRM, E-Mails, and E-Newsletters.Managed the Convio content management system.Created SEM, SEO, AdWords, and Google Analytics reports.

Arlington, Tx

Managed marketing efforts for Latin America and US Hispanic markets.Designed printed, online, displays, and promotional material.Planned, managed, and coordinated corporate events. Developed advertising campaigns, CRM, PR, and promotional strategies. Prepared marketing plans, media plans, business plans, and competitive analysis.Managed and executed the marketing plan, budget, and advertising campaigns.Created a new corporate image and marketing strategy.Prepared interactive marketing strategies.Supervised Marketing Coordinator and Sales Coordinator.

San Juan, Pr

Planned, managed,, and coordinated trade shows and corporate events. Developed advertising campaigns, PR, CRM, and promotional strategies for a software developers in the US, the Caribbean, and Latin America. Prepared media plans, business plans, and competitive analysis.Managed marketing plan, budget, and advertising campaign.Created new product image and marketing strategies.Developed new customer database management in Access.Monitored new leads on a weekly basis.Prepared interactive marketing strategies and website maintenance.

San Juan, Pr

Developed yellow pages and business associations’ directories.Planned, managed, and executed corporate PR, CRM, events, trade shows, and promotional efforts.Established business relationships and liaison with business associations, advertising agencies, and suppliers.Led sales campaigns, distribution strategies, pricing analysis, competitive analysis, business plans, media plans, market research, and promotional strategies.Trained sales force during the sales campaigns.Supervised and coordinated new product development and production.Prepared business overviews, sales reports, sales forecasts, and marketing plans.Established internal liaisons between production, graphic design, distribution, and IT departments.Comprehensive database management and migration from Business Objects to Excel.Results: obtained an excellence award.

San Juan, Pr

Developed graphic design for outdoor marketing campaigns, direct mails, advertising and collateral material.In charge of website planning, launch, and development.Developed sales proposals for the sales team.Prepared business overviews, sales reports, sales forecast and marketing plans.Comprehensive database management and migration from Excel to Charting Pro.Planned, managed and coordinated corporate events. Developed PR campaigns and partnerships.

Guaynabo, Pr

Purchase orders processing for Caribbean region.Updated sales reports, forecast and products demand reports.Managed inventory control and analysis. Comprehensive database management and migration from AS400 to Excel.

Master Of Business Administration (M.B.A.), Marketing, 3.8

Activities and Societies: Asociación de Estudiantes Profesionales de Ciencias Económicas y Administrativas Graduated in Business.

Bachelor'S Degree, Management, 3.0

Activities and Societies: Asociación de Estudiantes de Administración de Empresas Graduated in Business Administration, mayor in Management.

Bachelor Of Business Administration - Bba, Business Administration And Management, General