Lucía Rodríguez García Email & Phone Number

Madrid Y Alrededores, España

Regtech startup. Created from scratch the process of the global strategic plan,and executed a global branding and contentstrategy (copywriting, web, social media and Design).

Madrid

· Manage the company's online brand awareness.· Manage multiple channels (email, social, mobile, partnerships, offline retail)· Lead the public relations, external communications and brand performance.· Lead the digital content marketing strategy - copywriting, paid social media and email marketing campaigns. · Develop plans and business building campaigns.

Madrid Y Alrededores, España

· Negotiated deal points and contracts for all personal appearances for the artists we represent.· Planned national and international tours.· Provided quotes to clients and negotiating the final price of services covered. In addition to securing the artist's performance, handled the production of an event, including arranging for transportation, hotels.

Madrid Y Alrededores, España

· Led branding Project and developing a new website and implementing a marketing strategy for the company's social media sites.· Led branding development and promotional campaigns for various artists including YALL, Reyko, La Habitacion Roja, Triangulo de Amor Bizarro, We are Standard, Los Punetes, Hola a Todo El Mundo.· Developed local media plans.

Madrid Y Alrededores, España

Digital Agency specialized in content, communication and branding.· Studied company profile and operations to understand its marketing needs.· Conducted marketing research to identify industry trends and commercial opportunities.· Developed and implemented a marketing strategy according to objectives and budget.· Prepared detailed proposals and marketing.

España

· Was responsible of planning the online marketing strategy, and developed Brand awareness and online reputation.· Promoted content through social advertising· Developed and expand community and influencer outreachefforts.· Overseed design (ie: Facebook Timeline cover, profile pic, blog, etc.)· Advanced training in executing an effective inbound marketing.

España

· Take responsibility for content of the news areas of the website, ensuring consistent high quality, good ‘inclusive’ writing, plenty of visuals and the keeping of deadlines.· Originate new ideas, and propose ways to pull together or link stories thematically and geographically, and to add in depth coverage on issues.· Provide graphical material.

España

• Consultoría de estudios internacionales. Responsable del departamento de marketing:
• Rebranding, diseño de la imagen corporativa y comunicación de la empresa.
• Community Manager: Facebook, Twitter, LinkedIn.
• Diseño y mantenimiento de la web.
• Promoción y comercial: presentaciones en colegios, asistencia a ferias nacionales e internacionales.

España

• Prácticas en Walt Disney Studios Home Entertainment Spain en el departamento de marketing y packaging.
• Desarrollo de creatividades de marketing, apoyo en eventos especiales, búsqueda de nuevos proveedores, sinergias y ayuda en promociones,
• Desarrollo y posicionamiento del producto en los lanzamientos de LOST, Alice in Wonderland de Tim Burton y Toy Story 3,entre otros.
• Gestión de packaging para todos los lanzamientos de WDSHE, controlando el proceso en su totalidad (diseño, impresión, distribución).
• Análisis de mercado y viabilidad del plan de negocios de la línea de producto. Optimización de recursos y procesos.

España

• Led creative content for website, emails, blogs and banner ads.
• Crafted creative copy in spanish and english for digital advertising campaigns for MSN España, Chupa Chups, Paco Rabanne, and Alsa.

Grado Maestro Infantil Bilingüe, Early Childhood Education And Teaching

Graphic Design And Visual Communication, Design And Visual Communications, General

Bachelor'S Degree In Audiovisual Communication

Masters Program In Marketing And Advertising Creativity, Marketing

Master'S Degree, Graphic Design