Drive the existing account and client for business growth. Account mining to extract more business from the Client. Create new proposals within the program to drive larger initiatives. Understanding and closing commercials with the clients. Meet monthly and Quarterly billing targets. Monitor timely invoicing and timely closures of jobs. Drive internal teams (creative, operations, tech, finance) and external partners (agencies and vendors) for successful execution of marketing… Show more Drive the existing account and client for business growth. Account mining to extract more business from the Client. Create new proposals within the program to drive larger initiatives. Understanding and closing commercials with the clients. Meet monthly and Quarterly billing targets. Monitor timely invoicing and timely closures of jobs. Drive internal teams (creative, operations, tech, finance) and external partners (agencies and vendors) for successful execution of marketing initiatives* Understanding market/technology/regulatory trends and sharing different ideas* Technology Based Leadership: Understanding and briefing to stake holder. For any creative/ideation brief, take the team through a proper brief covering the category understanding from a business and marketing stand point including competitive scenario. This also included understanding the TG, TG needs for the brand. Articulating client expectations & objectives. Handling technical queries from vendor and internal development team, resolving with the team to complete the project.* Creative Development (Offline / Online): To drive great creative thinking and inspire creative leading to results. * Operational Planning and control Management: Monitor and facilitate the operations team with relevant tools and information. Monitor the WIPs of the various activities in process. Updates/ sensitize the clients on any delays that he/ she can see from the Ops team. Doing sanity check prior to sharing with client.* Financial Excellence + Commercials: Drive the costing/commercial. Meet monthly billing targets and collections as per the set guidelines. Monitor timely invoicing and timely closures of jobs. Timely collections and billing (Track collections on weekly basis)* Develop and manage the long-term relationship with Top Management (CXOs) in the client organizations. * Work closely and manage relationship with vendors in line with the activity plans. Show less

The project given to me was of outdoor advertisement better known as (OOH) in which I was looking out for all the segments for e.g. Finance, Automobile, Aviation, Telecom etc. and the investment which they have done in different type of advertisement in entire Delhi region. Competitors Tracking Report (CTR) was provided to me from organization in which all the details were given regarding the different segments.