• Enhanced brand visibility through social media campaigns, creating engaging and shareable content.• Developing creative assets such as infographics, blog posts and more to enhance overall content strategy effectiveness.• Leveraging Hootsuite to efficiently schedule and manage content across multiple social media platforms.• Skilled in creating and managing websites using WordPress, including customizing themes, optimizing performance, and integrating plugins to enhance functionality.• Utilizing Google Analytics and Google Search Console to track and analyze website's performance.• Staying up-to-date with industry trends and best practices to continuously improve digitalmarketing initiatives.• Developing and managing a comprehensive content calendar, to ensure consistent, timely, andrelevant content delivery.• Boosting website SEO by writing optimized, high-quality blogs, to increase organic search rankingsand improved overall site visibility.• Successfully managed Facebook ad campaigns, optimizing targeting and ad creatives to increasewebsite traffic & boost conversions.

Leading initiatives to generate and engage with business partners to build new business for the company;Identifying partnership opportunities and pitching to companies for tie-ups;Developing new relationships in an effort to grow business and helping the company to expand; andEmailing prospective clients for new business opportunities.

Collated data and assisted the Founder in client meetings; Pitched services to 100+ partners through mails and meetings; Handling sales calls and customer grievances, and Co-ordinating with the outsourced technology team for deliverables.