Alison Fischer Email & Phone Number

San Luis Obispo, Ca, Us

Increased productivity by aligning departments and implementing various procedures.Cut costs by combining resources across various markets.Increased sales by strategically creating promotions with buyers to move heavy and slow moving inventory.Gained additional market share by capitalizing on opportunities and acquiring new partnerships.Gained growth in international market by developing the business model and implementing best practices.Job Roles:Manage marketing calendar for all channels: promotions, launches, events, ecommerce, etc.Digital Media Marketing Manager: maintain affiliates and strategize display, SEM, SEO, CRM, & social campaignsDevelop marketing strategies to drive ecommerce salesStrategize for different key international markets Coordinate all forms of marketing, including but not limited to print, digital, & commercialCoordinate directly with graphics and programming regarding all site functions and updatesMaintain & cultivate relationships with key partnersMaintain each vendor’s brand and voice across all marketing communicationsOrganize and implement off site grass roots marketingCoordinate and implement team building exercises and trainingFoster communication through various departmentsHandle PR and write press releases

San Luis Obispo, California Area

Manage affiliate marketing through digital media.Coordinate with web editing and graphic designers to best market new products. Maintain the Google Adwords accountAnalyze ROI through Google Analytics.Create Facebook Ad campaigns and “Like” campaigns as well as maintain other social media platforms.Manage the promotions calendar with all vendorsFoster communication between customer service and buyersCoordinate marketing strategies for the team department

San Luis Obispo, California Area

Managed affiliate marketing through digital media.Coordinated with web editing and graphic designers to best market new products. Analyze ROI through Google Analytics.Create Facebook Ad campaigns and “Like” campaigns as well as maintained other social media platforms.Communicated promotions to customer service representatives.

Developed a great insight on effective/ineffective customer service operations, as well as customer fulfillment process.Team Sales RepresentativeNew Employee TrainerOrder Follow Ups RepresentativeSocial Events Coordinator

San Luis Obispo, California Area

Event planning and marketing consultation.

Set up mobile platforms and managed social media marketing.Gained sponsors through marketing proposals.

Masters, Human Resource Develoment/Organizational Learning & Performance

Bs, Business Marketing

Activities and Societies: American Marketing Association

Business Marketing, Education

Activities and Societies: Attended on a soccer & academic scholarship