B C. Email & Phone Number

上海

Area of research in Retailmanagement data, deliver insightful inputs to review and monitor brand performance, understand the category trend, reasons that impact business from share and distribution.Channel evolution and strategy areastudy, including review china channel landscape, different format development,trade importance…TT EB2B Modeling syndicated study,though research and investigate in TT channel to find the new platform impactvary cross different region and category.In store execution compliance trackingand analysis. Set up KPI for in store execution performance review, thoughconsistent monitor in store and use modeling solution to define the best ROI instore, find the opportunity in sales incremental, uplift ,share increase anddistribution growth.Consolidate the insightful point andprovide monthly and yearly analysis review presentation.Manage project from end to end, workclosely with internal team from proposal to delivery.Team member development.

Strategy planning for assortmentstructure and category development, promotion activities and implementationguide book. Be responsible for sales data analysis, create regular and ad hoc reports to track sales and margin KPI performance.Prepare yearly/quarterly/monthly rolling forecast for each DM by store/region/national level.Performance review and effectiveness analysis after each event and activities by different dimensions like manufacture, mechanism type, category role, seasonality, delivery capacity level, out of stock…Set up SKU selection methodology for: new format store, Golden items in each store, new item and normal item cleaning rules.In charge of BI reporting system development, usage and function upgrade.Ad hoc project with consulting firm or supplier.

主要负责海外酒店产品上线运营工作（包括产品，用户，活动的运营） -负责相关产品的需求分析，产品规划，系统逻辑、流程梳理。 -关注新用户注册转化率、新用户数、活跃用户数、流失用户数、用户订单等指标,整理分析各类数据，及时撰写运营分析报告，提出合理化建议。 -收集、分析相关平台、功能、用户行为等需求分析，促进产品升级及用户体验提升。 -与产品、市场、业务等部门紧密配合，对各部门需求进行判断并推动执行。

硕士, Mba

Bachelor'S Degree, International Business