Bailey Craft Email & Phone Number

Seattle, WA, US

• Managed long-term relationships with 90+ school partnerships, promoted account growth, and generated leads via multiple channels, achieving a 38% year-over-year lead growth
• Initiated outreach, closed and managed new school accounts in competitively saturated areas, exceeding the new partner goal
• Oversaw a two-million-dollar portfolio of PNW and Northern CA schools & districts and led multiple stakeholders to assess programmatic needs, overcame objections and deepened relationships, averaging 25+ events per month
• Built, executed & analyzed targeted marketing campaigns to meet and exceed institutional sales goals, accomplishing a 15% year-over-year sales growth in a challenging market
• Influenced school administrators, conducted QBRs, and engaged in strategic planning to assess account health and increase long-term expansion

• Taught job search classes and coached data science, UX, and software engineering job seekers, collaborating with instructional and student support teams to serve a diverse range of students, resulting field of study.
• Crafted materials for and delivered engaging classes, workshops and 1:1 sessions focused on instilling confidence in job seekers and job search best practices, earning high NPS student satisfaction scores.
• Served as a student accountability and thought partner, maintained high student engagement and retention through consistent communication, and managed a caseload of 45+ students.

Seattle, WA

• Traveled 70+ days per year building partnerships and conducting educational sales in India, Indonesia, Vietnam, Thailand, Czech Republic, South Korea, Ukraine, United Arab Emirates, and Colombia, exceeding enrollment.
• Maintained a robust prospect pipeline, qualified, and followed up with sales leads, nurtured new and existing client relationships, closed sales, and developed successful retention strategies.
• Created and delivered effective presentations and trainings in-person and virtually for audiences ranging from 1-100 participants.
• Secured meetings with key school decision makers and stakeholders and negotiated win-win relationships to grow partnerships and revenue.
• Managed and grew a network of 50+ partner agency portfolios from contract initiation, conducting onboarding, quarterly reviews, and contract renewals.
• Synthesized research and data to create market strategies and reports for diverse internal and external audiences, including e-newsletters and market summary briefs

Olympia, WA

• Designed and executed comprehensive recruitment campaigns for ten graduate programs and met enrollment and retention goals, achieving a 10% enrollment increase.
• Qualified client needs and requirements, educated prospects as a product expert, provided exceptional customer service and support, and advised students while demonstrating ROI.
• Established data informed goals and key performance indicators to determine program effectiveness and necessary improvements.
• Prospected and advised students, using a CRM to track student information

Olympia, WA

• Designed a data collection system and prepared reports for 15+ state accreditation reports
• Managed the department website

Olympia, WA

• Disseminated academic information to current and prospective students, parents, and staff
• Designed student application materials using InDesign

Minneapolis, MN

• Managed learning center operations, including program delivery and compliance, marketing campaigns, budgets, and trainings, tracking program outcomes to demonstrate success.
• Hired, supervised, coached, and evaluated over 100 volunteer teachers.
• Designed curriculum and taught basic English to adult immigrants and refugees through classroom-based and 1-to-1 programming.
• Conducted volunteer outreach and designed systems for volunteer retention
• Worked with a diverse group of staff and learners on equity and access issues

St. Paul, MN

• Managed a statewide hotline in English and Spanish for immigrant and refugee adult learners looking for free adult basic education classes
• Conducted volunteer management trainings for adult basic education teachers

Fridley, MN

• Designed curriculum and taught three levels of Spanish classes to English speaking adults

Master Of Public Administration (Mpa), Nonprofit Management/Public Policy Concentration

Teaching English As A Foreign Language Certificate

B.A. Summa Cum Laude, English (Writing Concentration), Spanish Minor