Cross collaborate between internal teams (client facing, end user facing) to strategize and execute paid media and paid search campaigns.• Day-to-day tasks include, but are not limited to: trafficking digital campaigns in various DSP’s including Google Ads Editor, Facebook, Tiger Pistol, The Trade Desk, Simpli.fi, and GroundTruth; Monitoring pacing, optimization, and other KPI’s as requested per the client.o This includes making minor tweaks to campaigns to increase performance, creating client facing reports based off of performance• Received a certificate of completion for Programmatic Display training• Frequently work across different departments to achieve client and team goals

Collaborate with management team on higher-level projects to develop more fluid work processes internally, and to simplify processes for end users (Allstate agents). • Member of Continuous Improvement Board, Emerging Leaders/IMPACT teams• Interviewed potential candidates for open positions on the team, helped train new hires• Managed the workload and onboarding duties for a summer intern

Utilize expertise in strategies to plan, facilitate and execute strategic local marketing plans from beginning to end with end users, Allstate Insurance agents throughout three regions.• Provide expert information regarding promotions, branding, media channels, and other key information for marketing success.• Guide the implementation of marketing strategies for various products and services. • Member of: Culture and Engagement Committee

Provide core support to upper management and sales team. • Serve as primary liaison to vendors, distributors, and retailers• Complete and submit required forms and reconcile financial documentation to facilitate account setup and maintenance• Assist sales team by designing and generation sell sheets and submitting product promotions to distributors and retailers• Assemble presentations targeted at various buyers; organize follow-up materials including new item forms, proposals, promotions and other mission critical documents used to drive business.

Assistant to 52 year experienced New York Life Insurance Agent.• Manage various aspects of office, including working directly with the Agent to construct lasting relationships with clients, client retention, maintained and organized client files, and communicated directly with clients over the phone, via email, letters and in person. Answer phone calls and emails and prepare cases daily with agent.• Work directly with clients and agent in the field to administrate group life insurance policies with select employers.

Barre Cleveland is a female-only, boutique fitness studio that provides innovative and effective fitness classes by combining muscle sculpting, ballet, yoga and Pilates in a small-group setting. • Oversee multiple sales floor functions of studio store including inventory management and merchandising, point-of-sale processes and customer education to drive sales of retail products and classes.•Responsible for back office administration including communication with head office, community and customer education initiatives and budget and sales analysis.•Manage, train and coach sales staff to model and promote compassionate, healthy and motivational company culture.

Role is full-functioning management position during the holiday season to meet demands of increased customer traffic.• Motivated sales associates to connect with customers to drive sales of $6-8 million store through frequent professional development and product knowledge meetings. • Managed daily operational tasks such as opening and closing cash registers, payroll processing, conducting daily business analysis to inform sales floor operations, and overseeing a regular check for understanding of associates for complete product knowledge.

Pink is a line of underwear, sleepwear, lounge wear, apparel, cosmetics and accessories targeted to teenage and college-age women.• Work with the sales and visual teams to merchandise and organize the sales floor in order to enhance the shopping experience, effectively educate and excite customers about the products and increase the number of items per sale.• Gain product knowledge of all items on the sales floor through team meetings and self-education to help customers assemble and purchase entire outfits, including underpinnings, apparel and accessories.• Responsible for all aspects of sales floor operations including promoting the brand, loss prevention and providing outstanding customer service.

Rebecca Adele PR & Events is a public relations firm specializing in social media and event planning.• Responsibilities included generating creative social media plans for clients in multiple industries on websites such as Facebook, Twitter, and Pinterest using Sprout Social media management tools, as well as developing press releases for new businesses.• Participated in event planning for clients including day-of, on-site logistics.

Located mainly on college campuses, Figleaf is a five boutique chain aimed at offering young women on-trend clothing and accessories at affordable prices.•Manage various aspects of store operations including point-of-sale program and register, receiving, tagging and displaying new merchandise, maintaining a well organized and attractive sales floor and supervising opening and closing procedures (key holder since August 2012). •Work with sales team and store owner to provide excellent customer service to clients in order to meet both individual and company sales goals.