Balaji Srivatsa Email & Phone Number

Bengaluru, Karnataka, India

As a Senior Manager Sales, I am responsible for driving International revenue and sales.Presently, I am responsible for selling of channels like Zee Television, Zee Cinema and other affiliated group channels for the United States /United Kingdom /CANADA / AFRICA/ MENAP AND APAC Market. I am looking at domestic markets exclusively focussing on North and East India. At a high level, my profile includes- New Client Acquisition / Customer Engagement / Creating a Win-Win… Show more As a Senior Manager Sales, I am responsible for driving International revenue and sales.Presently, I am responsible for selling of channels like Zee Television, Zee Cinema and other affiliated group channels for the United States /United Kingdom /CANADA / AFRICA/ MENAP AND APAC Market. I am looking at domestic markets exclusively focussing on North and East India. At a high level, my profile includes- New Client Acquisition / Customer Engagement / Creating a Win-Win situation for everyone. Show less

New Delhi Area, India

• Responsible for Ad Sales on Sun TV /Gemini TV /Udaya TV and Surya TV - Slot Selling of Sun Network under UTV• Achievement of assigned target and by selling FCT, ON Impact Properties, on given set of Clients.• Holding full responsibility of Airtime Sales business in Delhi & Bangalore, at the same time keeping regular tap over Kolkata businesses.• Used to sell around 11,000 secondages on a weekly basis which included soaps, comedies ,dramedies, game shows etc• Identified low… Show more • Responsible for Ad Sales on Sun TV /Gemini TV /Udaya TV and Surya TV - Slot Selling of Sun Network under UTV• Achievement of assigned target and by selling FCT, ON Impact Properties, on given set of Clients.• Holding full responsibility of Airtime Sales business in Delhi & Bangalore, at the same time keeping regular tap over Kolkata businesses.• Used to sell around 11,000 secondages on a weekly basis which included soaps, comedies ,dramedies, game shows etc• Identified low performing properties and sold them at their deserving price at effective packages and at the same time ensuring the packaging is in sync with the core brand premise• Understanding what advertisers expectations are, what sponsors seek, and delivering that need through your product, it’s not always a cold case of eyeballs. To sum up the argument, it is all about bringing greater perceived value and effective customization.• Heightened property awareness levels especially in Delhi and drove profit margins through effective sales and negotiations.• Optimum utilization of inventory to ensure high serviceability and maximization of revenue. • Develop strong market relationship with agency/client to ensure business.• Handled and acquired top clients in the North region – Dabur, Reckitt Benkiser, Pepsi, GSK, Nokia, MTS. • Looking after day to day activity at Branch level & corresponding to H.O Show less

New Delhi, Delhi, India

Tara Muzik was a Bengali Entertainment channel whihc was also availanble in Bangladesh. Later it was renamed as TV South Asia and eventually got merged with R Plus Gold. I was responsible for Channel Sales for Music and News Category. Key Roles included New Client Acquisition, Customer Engagement and Stakeholder Management

Master Of Business Administration (Mba), (Major: Marketing / Minor: It), 1

Activities and Societies:  An accomplished painter  Represented my school at State level in Cricket.  Awarded certificates for stage.

Baccalaureate Of Commerce (Hons.), Business/Commerce, General, 2