Bill Balderaz work email
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Bill Balderaz personal email
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Throughout my career, I have had the opportunity to work in industries in their very earliest stages. In 1998 (the same year Google was founded) I was working in search engine optimization, online advertising and eCommerce. In 1999 I worked for one of the first companies developing HTML-based on-line learning. In 2005, five years before the iPad was invented, I was working on a concept for a tablet-based electronic health records software. I also started working in social media and viral marketing in 2006 -the same year YouTube and Twitter were founded. As founder of Fathom Healthcare, I worked with Stanford, Duke, The Cleveland Clinic, St. Jude Children's Hospital, and more than a dozen other healthcare systems in the early days of readmission penalties, patient satisfaction scoring, and the opioid crisis.Today I lead Futurety, a pioneer in integrating and visualizing data using tools like Tableau, Microsoft BI and Google Data Studio. We specialize in working with sophisticated and disparate data sets to provide our clients with a single source, automated dashboard.I also lead Futurety Digital, a Search Engine Optimization (SEO) and digital marketing agency specializing in serving premium brands and regulated industries. Also within the Futurety family are HUCKLE, a SaaS based platform that offers organizations the fastest, most accurate and most cost effective way to understand their audience; Futurety Real Estate, with properties in Columbus, Ohio and Cape Coral, Florida; and TalentID Academy, a program to develop new talent in high demand fields like data analytics and digital marketing.I am also an investor, board member and advisor to more than 20 startups. I've spoken at more than 150 conferences from New York to California on topics related to public relations, sales, innovation, marketing, healthcare, search engine optimization, data mining, social media and more. I have also been featured in more than 100 media outlets, including The Wall Street Journal, Money Magazine and NPR.
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Ceo And FounderFuturetyColumbus, Oh, Us
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Ceo And FounderHuckle Inc. Sep 2024 - Present -
Ceo And FounderFuturety Nov 2014 - PresentColumbus, Ohio, UsFuturety aggregates and visualizes your customer data into platforms like Microsoft BI, Tableau and Google Data Studio to help you use data to make decisions. Our team of data scientists and digital marketing experts have the skills, passion and knowledge to help you run the smartest most efficient marketing campaigns possible. We also bring a strategic business approach to all our engagements, ensuring your data and marketing programs drive real results.Our sister company, Futurety Digital, provides data-driven Search Engine Optimization (SEO), Pay Per Click advertising, and paid social media advertising to regulated and complex industries including healthcare, hospitals, pharma, medical devices, high education, government, eCommerce, and retail.
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Founder, Futurety Real EstateFuturety Real Estate Feb 2018 - PresentFuturety Real Estate owns and operates the CommonWealth, office space for Main Street style businesses, in Columbus, Ohio and The Four Aces vacation rental in Cape Coral, Florida.
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PartnerTalentid Academy Nov 2020 - PresentColumbus, Ohio, Us -
Investor And AdvisorApportis Jul 2015 - PresentDublin, Oh, UsAPPORTIS, is on a mission to revolutionize the US healthcare market by providing comprehensive telehealth, personalized healthcare content, remote patient monitoring, lab testing and medical billing using state-of-the-art technologies and processes to improve patient access, satisfaction and outcomes to improve quality of care and reduce cost.APPORTIS provides equal-access to confidential diagnosis and treatment by expert medical specialists and allied professionals, for everyone, even in rural or medically underserved communities.APPORTIS is the ideal solution for physicians, hospitals, home healthcare agencies, skilled nursing facilities, behavioral health professionals, schools, correctional facilities and any organization looking to offer remote healthcare in a simple, secure, reliable, user-friendly system. We offer full-featured telecare, telehealth and telemedicine systems that integrate scheduling, billing, audio, video, e-prescribing and clinical notes into one simple system.In addition, we offer full service medical billing to durable medical equipment (DME) companies, physicians, dental practices and other healthcare organizations. On average our clients experience a 60% cost reduction and up to a 30% increase in collections by working with us. -
Adjunct ProfessorThe Ohio State University Dec 2016 - Dec 2018Columbus, Ohio, UsI serve as an Adjunct Professor teaching graduate-level courses related to marketing, data and entrepreneurship. -
Founder, Fathom HealthcareFathom: A Digital Marketing & Analytics Agency Jul 2015 - Dec 2016Cleveland, Ohio, UsAs Founder of Fathom Healthcare, I support Fathom in maintaining a thought leadership position in the healthcare industry. I work with industry partners, the media, clients, healthcare organizations and the other Fathom business units to keep Fathom on the leading edge of healthcare. I support the Fathom Healthcare new business development team and also work with our client services team to develop new products and services. -
President, Fathom HealthcareFathom: A Digital Marketing & Analytics Agency Aug 2011 - Jul 2015Cleveland, Ohio, UsAs President of the Healthcare division of Fathom, I am responsible for supporting our staff and contributing to the overall success of our parent company. My direct responsibilities include leading our client-facing teams, directing our sales and new business development efforts, supporting our marketing and public relations strategy, owning the division's financials and innovating within our market space.I also have the opportunity to speak at a variety of industry events on topics related to marketing, public relations, social media, big data, analytics, search engine optimization and online advertising.Within the context of Fathom Corporate, I am the practice lead in our healthcare initiative. We are fortunate enough to work with some of the country’s largest and most respected healthcare organizations and hospital systems as well as over-the-counter and medical devices product companies.
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Founder & PresidentWebbed Marketing Nov 2006 - Aug 2011Columbus, Oh, UsWebbed Marketing helped organizations grow using the power of the Internet. We offered social media marketing, search engine optimization, search engine marketing, pay-per-click advertising and online media relations services.We started Webbed Marketing to help organizations bridge the gap from traditional broadcast media to highly targeted digital marketing. All the while, we kept our focus on generating real results: sales, leads, voters, donors, patients or members. We built an expertise in regulated industries, specifically healthcare, education, government and advocacy groups. We pioneered in our industry. No one was talking about YouTube or Twitter in 2006 and Facebook was just for college kids. We helped organizations understand the practical value of online marketing to drive real results.We were profitable in our first month of operation (and every month thereafter) and doubled in size every year until 2011, when we were acquired by Fathom. -
E-Marketing ManagerEcnext Sep 2005 - Feb 2007Lehi, Utah, UsAt ECNext, today known as Manta, we worked with some of the largest publishers in the world, including Thomson-Gale, McGraw-Hill and Dun & Bradstreet. As e-Marketing Manager I was responsible for Internet marketing, including planning, executing and tracking search engine optimization, pay-per-click advertising and social media marketing campaigns. I also worked closely with clients to understand their goals and objectives as well as to communicate successes. We helped innovate in the industry and were one of the very first sites to help publishers capitalize on the Internet. -
Product ManagerNetsmart Technologies Feb 2005 - Sep 2005Overland Park, Ks, UsCMHC Systems, today known as Netsmart Technologies, is the leader in software and services for the behavioral, mental and public health sectors. As Clinical Product Manager I worked to develop clinical management systems for our industries. The role provided me with the opportunity to be a part of a team developing some of the very earliest electronic health records and electronic medical records platforms in our industry. -
Strategic Alliances ManagerMindleaders Oct 1999 - Feb 2005At MindLeaders, formerly DPEC, a leading global provider of e-learning, I was responsible for managing relationships with our partners. In this role I licensed content from leading publishers to develop approximately 200 e-learning courses per year. This included negotiating contract terms, rights and royalties. I also managed the relationships with our third party courseware providers, including negotiating the legal and financial terms of the relationship and providing sales support for the third party product offerings. In addition, I worked with our Learning Management System (LMS) partners on joint sales opportunities and client support. I was named Employee of the Year in 2004 and had the opportunity to work with the company during its most rapid growth period.
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Marketing CoordinatorEnergy.Com May 1998 - Oct 1999At Energy.com we were pioneers on several fronts. We sat at the convergence of two trends: the rise of the Internet and the start of energy deregulation. Our vision was to bring the two together. We used the Internet to educate businesses and consumers about energy deregulation and then allowed them to select a natural gas or electricity provider online. I had the opportunity to work on developing an active online community that predated Facebook by six years and was managing our search engine optimization program before Google incorporated.
Bill Balderaz Skills
Bill Balderaz Education Details
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Franklin UniversityMasters Of Business Administration -
Bowling Green State UniversityPublic Relations
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Memorial High School
Frequently Asked Questions about Bill Balderaz
What company does Bill Balderaz work for?
Bill Balderaz works for Futurety
What is Bill Balderaz's role at the current company?
Bill Balderaz's current role is CEO and Founder.
What is Bill Balderaz's email address?
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What is Bill Balderaz's direct phone number?
Bill Balderaz's direct phone number is +193721*****
What schools did Bill Balderaz attend?
Bill Balderaz attended Franklin University, Bowling Green State University, Memorial High School.
What are some of Bill Balderaz's interests?
Bill Balderaz has interest in Children.
What skills is Bill Balderaz known for?
Bill Balderaz has skills like Online Marketing, Social Media Marketing, Seo, Digital Marketing, Sem, Social Media, Marketing, Marketing Strategy, Strategy, Leadership, Ppc, E Commerce.
Who are Bill Balderaz's colleagues?
Bill Balderaz's colleagues are Dalton Bell, Caitlyn Wright, Adam Burdge, Amanda Langley, Michael Eberly, Louis John Murray, Eric Terranova.
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