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@microsoft.com
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Barbara Roll is listed as Content Marketing | Digital Strategy at Resources Online, a company with 32 employees, based in Onalaska, Washington, United States. AeroLeads shows a work email signal at microsoft.com, phone signal with area code 980, 503, and a matched LinkedIn profile for Barbara Roll.
Barbara Roll previously worked as Principal at Gish Road Digital Marketing and Senior Content Architect at Resources Online.
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AeroLeads found 1 current-domain work email signal for Barbara Roll. Compare company email patterns before reaching out.
In today's information-driven market, the right content, programmed in the right place, can be a key driver of sales and marketing engagement. As a former web/digital strategist for Microsoft U.S. enterprise, industry, and public sector marketing, I am skilled at developing and aligning digital and social assets around a set of strategic, customer-focused stories to improve digital storytelling, drive customer engagement, and acquire leads. In my 30-plus years in technology communications, I have written, edited, and managed award-winning trade books, papers, and product documentation for a variety of audiences; developed training resources for Microsoft engineering teams and public sector employees and customers; and established the Microsoft US editorial standards program, including US English language standards for terminology, editorial style, content schema, and attribution taxonomy. In addition, I have significant experience driving requirements for content-related internal tools and developing and implementing content models for database-driven content management, including both content and metadata schemas and taxonomies. I am also an expert in developing content for global audiences and author of the global content section of the Microsoft Manual of Style (Microsoft Press) and the new (internal) Microsoft style guide. I am a former lead editor for the Microsoft Manual of Style and served on the Microsoft Editorial Board from 1996 to 2013, authoring, updating, and informing guidance for corporate writers and editors as well as the software industry. In 2015, I rewrote the Microsoft Writing Style Guide, working with a cross-company team of experts, to support developing content that is mostly digital in a workforce where everyone writes. Specialties: Digital marketing/customer engagement strategyContent marketingContent development, including social content, e-books, papers, video, web content, email newsletters, training, and documentationContent managementContent reuse and repackagingContent models, taxonomy, metadata, and schemasEditorial calendarsStyle guidesEditorial standardsGlobal contentTechnical communicationsWriting and editingPublishingProgram managementPublic sector and commercial industry marketing
Listed skills include Content Management, Content Strategy, Content Development, Web Content, and 41 others.
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Western Washington
Decades of experience in all aspects of content, from content management to style and standards to content development, programming, and measurement, gives me a unique perspective on content marketing. I help clients create a strategic digital marketing strategy connected by compelling, customer-focused content to drive engagement and results.
Seattle, WA
I work with Resources Online clients to develop and execute a content strategy, which may include architecture, content development, and programming, that will help them meet their business objectives.
Greater Seattle Area
On contract with Microsoft Corporation. Working with a core team of senior internal advisors from the Microsoft Editorial Board, I architected, wrote, and managed development of the new, internal Microsoft Writing Style Guide, which replaces the Microsoft Manual of Style. Key objectives for the new guide were to:> Broaden the audience from professional.
Bellevue, WA
Digital strategist for industry and US public sector marketing on Microsoft.com. Collaborate with marketing teams to improving digital customer engagement through site content and navigation, downloads, and integration/amplification through related digital assets, such as campaigns, newsletters, events, and advertising. Worked closely with online chat.
Senior manager responsible for editorial standards (Microsoft Manual of Style, corporate terminology, and corporate taxonomy) and development of an online engineering handbook. Managed requirements for internal database-driven content management system, development and implementation of content models, and all content and tagging in the development of the.
Group Product Manager for corporate editorial standards, Microsoft.com. Includes management of Microsoft content standards, including Microsoft Manual of Style for Technical Publications, Microsoft content taxonomy, corporate content schema development, and Microsoft English terminology, and product requirements for related publishing and taxonomy tools..
Senior technical editor and documentation lead for several Microsoft products designed for developer, business and home users. Product manager responsible for language, style, and content standards across all server products. Drove requirements for the first Microsoft terminology database and its use to standardize language across server products. Drove.
Account manager for United Way campaigns in South King County
Freelance technical editor and lead. Managed editing schedule; lead editor for award-winning Aldus FreeHand and PageMaker product documentation.
Trade book editor for computer graphic design and publishing books.
Other employees you can reach at ronline.com. View company contacts for 32 employees →
Tycen Hopkins
Colleague at Resources OnlineSeattle, Washington, United States, United States
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Faizah Ghazali
Colleague at Resources OnlineShah Alam, Selangor, Malaysia, Malaysia
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Sharon Betts
Colleague at Resources OnlineSeattle, Washington, United States, United States
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AF
Anna Forse
Colleague at Resources OnlineSeattle, Washington, United States, United States
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Susan Tellez
Colleague at Resources OnlineMesa, Arizona, United States, United States
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Garry Hayden
Colleague at Resources OnlineDallas, Texas, United States, United States
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AF
Anna Forse
Colleague at Resources OnlineSeattle, Washington, United States, United States
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Brigitta Edgerton
Colleague at Resources OnlineCharlotte, North Carolina, United States, United States
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Monica Kilwine
Colleague at Resources OnlineSammamish, Washington, United States, United States
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Marco Wilson
Colleague at Resources OnlineBlack Diamond, Washington, United States, United States
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Quick answers generated from the profile data available on this page.
Barbara Roll works for Resources Online.
Barbara Roll is listed as Content Marketing | Digital Strategy at Resources Online.
AeroLeads has found 1 work email signal at @microsoft.com for Barbara Roll at Resources Online.
AeroLeads has found 3 phone signal(s) with area code 980, 503 for Barbara Roll at Resources Online.
Barbara Roll is based in Onalaska, Washington, United States while working with Resources Online.
Barbara Roll has worked for Gish Road Digital Marketing, Resources Online, Jeffreym Consulting, Microsoft, and United Way Of King County.
Barbara Roll's colleagues at Resources Online include Tycen Hopkins, Faizah Ghazali, Sharon Betts, Anna Forse, and Susan Tellez.
You can use AeroLeads to view verified contact signals for Barbara Roll at Resources Online, including work email, phone, and LinkedIn data when available.
Barbara Roll is listed with skills including Content Management, Content Strategy, Content Development, Web Content, Technical Writing, Publishing, Editing, and Digital Marketing.
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