Barbara Van Beek - Koppens Email & Phone Number

Tricht

Positioning our worldwide brand as the innovative leader in inspection, industrial and environmental services. Key skills: Strategy, marketing, communication, pr, branding, product launches, project management, digital marketing and budgeting. Responsible for: Positioning Intero (launched in April 2018), create a global strategy to professionalize our Marketing, create the strategy to launch new services, manage the global Marketing budget, on- and offline PR, project management events/conferences.Intero Integrity Services (500fte) is the world’s only inspection and industrial services specialist to combine innovative technologies, critical insights, state-of-the-art equipment and advanced data management with a streamlined project approach.

Eindhoven Area, Netherlands

Manage, develop and execute the Marketing Communication programs for Fluke Europe B.V. across EMEA. Key skills: Marketing, communication, campaigning, project management, advice management, new product launches, online marketing.Responsible for: * Translating marketing objectives for new creative campaigns * Developing and implementing MarCom plans for new product launches * Reviewing, discuss and advice Marketing managers for upcoming campaigns * Developing and managing new collateral for all EMEA countries * Implementing and monitoring the online marketing approach of campaigns * Liaising and managing the delivery team (design and web)

Rotterdam Area, Netherlands

Develop, prepare and implement the corporate marketing communication strategy of the world wide inspection company Applus RTD with 4500 employees in 18 countries. Key skills: Marketing, communication, branding, project management, leadership, advice management, online marketing and budgeting. Responsible for: * Corporate Brand Identity Strategy* Internal and external communication world wide, including PR strategy* 1 FTE reporting hierarchy, functionally reporting 6 FTE* Steering the Brand Governance Committee * Coordinate and support all marketing communication activities in all the Regions * Manage and monitoring a budget of around 1 Million Euro* Online marketing * Supporting the IP team in current and future trade names * Project management * Events/Conferences

The Hague Area, Netherlands

Project management

Delft Area, Netherlands

Preparation, implementation and evaluation of the Nike Women Gym Tour 2005 and project assistant at several other events for Puma, Red Bull, Lipton Ice Tea, KPN.

Management Development Program, People Management

Masterclass, Online Marketing

Masterclass Online Marketing 2016

Bachelor Of Business Administration (Bba), Creative Industries